As outdoor buyers, retailers, media and enthusiasts make the annual
trip to Outdoor Retailer Winter Market in Salt Lake City, Utah, they
will once again by greeted by ColdPruf as the 2013 Official Base Layer of Outdoor Retailer.
This year’s Winter Market will be eventful for ColdPruf who will
reveal new branding, new products and new sustainable,
environmentally-friendly product features.
“The ColdPruf product
family is growing, and we are thrilled to be able the share our latest
designs and technologies with our retail partners at Winter Market,”
said John Willingham, president of ColdPruf parent company, Indera
Mills. “Our products are creating a complete range of solutions for
outdoor enthusiasts who expect performance features at a value.”
Known
for showcasing quality brands, cutting edge technologies and emerging
trends, Outdoor Retailer Winter Market attracts more than 20,000
attendees each year. The show also marks the official launch of the
brand’s new Premium Performance base layers, a further expansion of the
company’s growing range of performance base layers.
Show
attendee will be the first to see and feel Premium Performance products,
lightweight first layers intended for athletes and sportsmen whose
medium to high level activities necessitate performance polyester’s
superior moisture wicking capabilities combined with the subtle support
and movement of spandex. Premium Performance base layers also feature
Microban® protection, added to garments during the manufacturing
process, to ensure maximum dryness and antimicrobial odor-control
protection.
ColdPruf is always seeking to expand distribution.
For distributor and retailer inquiries, visit us at Outdoor Retailer
booth #34159, SIA booth 736, or contact Peggy Denomme at 800.334.8605
x600 / (c) 215.499.4804 / pdenomme@coldpruf.com.
* MICROBAN is a registered trademark of Microban Products Company.
About ColdPruf®
ColdPruf gets you ready. Our base layer products
prepare you for any forecast, any activity. Manufactured by North
Carolina-based parent company, Indera Mills, ColdPruf base layer
products promise the quality and dependability you’d expect from a
century-old company. All without compromising the look, feel and
technical demands of today’s active consumer.
Maura Lansford SOAR Communications mlansford@soarcomm.com, 801.656.0472 x2, cell: 817.929.8123
The global online ressource for sports professional to explore, discover, manage, and share informations on a single website.
20/12/2012
Business Event News :The Nike Air Force 1 Pivot Point lands in Japan ( Popup store in Japan )
Japan joins the Lunar Force 1 celebration with its own pop-up retail destination.
In the 30 years since the birth of the Nike Air Force 1, the world has seen myriad colorways and updates as the shoe became ingrained in lifestyle and sport culture around the world. As the iconic shoe moves into the future, Nike Sportswear is celebrating its rich heritage by opening a pop-up shop in the heart of Shibuya -- Japan's premier center for youth culture. It's the second Pivot Point shop to open this month; the first opened in Brooklyn, New York on Dec. 11.
The Pivot Point pop-up will be open until Dec. 24 and showcase the future of force – the Nike Lunar Force 1 and the rest of the Family of Force as well as other can't-miss specialty releases. The title references a pattern that's almost as recognizable as the shoe itself: the trademark “Pivot Point” outsole pattern of the Air Force 1, which allows basketball players to spin 360 degrees with one foot planted on the court. To celebrate the opening, a pair of special Nike Air Force 1 Foamposite Lows became available for the first day only in a very limited number.
Pivot Point Shibuya also offers the opportunity for immersion into the rich culture of New York basketball through screenings of several documentaries including "Doin’ It In The Park," directed by Bobbito Garcia -- an avid sneaker collector and a key player in the NYC basketball scene.
Pivot Point is located at Jinnan 1-9-5, Shibuya-ku, Tokyo and will be open from noon to 7 p.m. Thursday to Sunday.
( Source Nike Inc )
For more news about Nike,use the search tool at the right top of the page.
In the 30 years since the birth of the Nike Air Force 1, the world has seen myriad colorways and updates as the shoe became ingrained in lifestyle and sport culture around the world. As the iconic shoe moves into the future, Nike Sportswear is celebrating its rich heritage by opening a pop-up shop in the heart of Shibuya -- Japan's premier center for youth culture. It's the second Pivot Point shop to open this month; the first opened in Brooklyn, New York on Dec. 11.
The Pivot Point pop-up will be open until Dec. 24 and showcase the future of force – the Nike Lunar Force 1 and the rest of the Family of Force as well as other can't-miss specialty releases. The title references a pattern that's almost as recognizable as the shoe itself: the trademark “Pivot Point” outsole pattern of the Air Force 1, which allows basketball players to spin 360 degrees with one foot planted on the court. To celebrate the opening, a pair of special Nike Air Force 1 Foamposite Lows became available for the first day only in a very limited number.
Pivot Point Shibuya also offers the opportunity for immersion into the rich culture of New York basketball through screenings of several documentaries including "Doin’ It In The Park," directed by Bobbito Garcia -- an avid sneaker collector and a key player in the NYC basketball scene.
Pivot Point is located at Jinnan 1-9-5, Shibuya-ku, Tokyo and will be open from noon to 7 p.m. Thursday to Sunday.
( Source Nike Inc )
For more news about Nike,use the search tool at the right top of the page.
Business news :Billabong Receives Fresh Takeover Bid from Naude, Sycamore
Billabong said a consortium led by Paul Naude, a board director and
former head of Billabong’s Americas division, and New
York-based private equity firm Sycamore Partners had offered A$1.10 a
share to acquire the company. The new bid, coming in lower than previous
offers, coincided with the firm's third profit warning this year.
The company's brands include: Billabong, Element, Von Zipper, Honolua Surf Company, Kustom, Palmers Surf, Xcel, Tigerlily, Sector 9, DaKine and RVCA.
The new bid is valued at A$527 million ($554 million). As reported, Billabong in February rejected a A$3.30 bid by TPG Capital TPG.UL in February as too low, and then have subsequent offers of A$1.45 from TPG and Bain Capital withdrawn after due diligence.
Billabong’s board will consider the conditional bid and told investors in today’s statements to take no action in the meantime. The offer is subject to due diligence, regulatory approval and completion of financing from a group led by Bank of America Corp.’s Merrill Lynch unit, the company said.
In a later statement, Billabong said the consortium's bid was "unchanged" apart from the removal of the condition of confidentiality.
Billabong, which has sold off key assets and replaced its chief executive, said annual earnings could be 15 percent lower than previously forecast and slide as much as 48 percent versus year-ago levels.
Naude stood aside from his role as president of Billabong's Americas operations in mid-November for six weeks to look at putting together a buyout proposal.
Billabong, which is being advised by Goldman Sachs, said the consortium involves Naude as a cornerstone equity investor and Bank of America Merrill Lynch as lead debt financier.
New chief executive Launa Inman has outlined a four-year turnaround strategy to simplify the business and close stores but has been unable to arrest a downturn in sales.
Citing weakness in European, Canadian and Brazilian markets, Billabong cut its forecast for full-year underlying earnings to a range of A$85-A$92 million before interest, tax, depreciation and amortization, excluding one-off items of A$29 million.
That was down from an August forecast of A$100 million to A$110 million.
The major drivers by Region of the reduced underlying EBITDA result include:
The Americas:
o Trading at the West 49 retail business in Canada achieved positive comparable store growth of 3.1% in September but has since deteriorated with high single digit percentage declines in October and November. This trend is expected to continue through the second half. West 49’s experience is similar to that of many major North American apparel retailers with outerwear being a big driver of this recent under performance;
o With forward order visibility now into Spring and Summer, the Company is seeing good wholesale results for Billabong and RVCA in the United States, although this is being offset by softness in orders for Dakine and Element and generally tough wholesale trading conditions in Canada;
o Weaker than previously forecast results for South America, in particular Brazil.
Europe:
o A significant increase in cancellations of orders for winter season product, especially in southern European territories;
o Lower than anticipated gross margins given the challenging trading conditions;
o Weaker than forecast sales in bricks and mortar retail;
o Lower than forecast indents for summer season product.
Nixon Joint Venture (48.5% share of JV): o Lower than forecast net profit after tax.
The Directors note the significant gap between the market capitalisation of the Company and its shareholders’ funds. A full review of the carrying values of the Company’s assets (especially intangibles and goodwill) and its onerous contracts will be conducted at the half year taking into account the then latest trading results. This review may result in impairment and other charges being recorded.
Billabong Chairman Ian Pollard said, "Billabong has undergone a lengthy period of extraordinary corporate activity and while only recently appointed Chairman, I understand the concerns of shareholders. Over much of the past three years it has been seeking to manage volatile and at times unprecedented trading conditions in all markets and has been the subject of several approaches, including Mr Naude’s. Under CEO Launa Inman, the management team is undertaking a series of actions which it can control. The Board supports the transformation strategy, which has already delivered some early improvements in operations and in managing costs. However, it will continue to assess the current indicative, non-binding and conditional proposal as well as other matters that may be outside of its control as it seeks to restore the fortunes of the Company".
( SportsOneSource Media )
The company's brands include: Billabong, Element, Von Zipper, Honolua Surf Company, Kustom, Palmers Surf, Xcel, Tigerlily, Sector 9, DaKine and RVCA.
The new bid is valued at A$527 million ($554 million). As reported, Billabong in February rejected a A$3.30 bid by TPG Capital TPG.UL in February as too low, and then have subsequent offers of A$1.45 from TPG and Bain Capital withdrawn after due diligence.
Billabong’s board will consider the conditional bid and told investors in today’s statements to take no action in the meantime. The offer is subject to due diligence, regulatory approval and completion of financing from a group led by Bank of America Corp.’s Merrill Lynch unit, the company said.
In a later statement, Billabong said the consortium's bid was "unchanged" apart from the removal of the condition of confidentiality.
Billabong, which has sold off key assets and replaced its chief executive, said annual earnings could be 15 percent lower than previously forecast and slide as much as 48 percent versus year-ago levels.
Naude stood aside from his role as president of Billabong's Americas operations in mid-November for six weeks to look at putting together a buyout proposal.
Billabong, which is being advised by Goldman Sachs, said the consortium involves Naude as a cornerstone equity investor and Bank of America Merrill Lynch as lead debt financier.
New chief executive Launa Inman has outlined a four-year turnaround strategy to simplify the business and close stores but has been unable to arrest a downturn in sales.
Citing weakness in European, Canadian and Brazilian markets, Billabong cut its forecast for full-year underlying earnings to a range of A$85-A$92 million before interest, tax, depreciation and amortization, excluding one-off items of A$29 million.
That was down from an August forecast of A$100 million to A$110 million.
The major drivers by Region of the reduced underlying EBITDA result include:
The Americas:
o Trading at the West 49 retail business in Canada achieved positive comparable store growth of 3.1% in September but has since deteriorated with high single digit percentage declines in October and November. This trend is expected to continue through the second half. West 49’s experience is similar to that of many major North American apparel retailers with outerwear being a big driver of this recent under performance;
o With forward order visibility now into Spring and Summer, the Company is seeing good wholesale results for Billabong and RVCA in the United States, although this is being offset by softness in orders for Dakine and Element and generally tough wholesale trading conditions in Canada;
o Weaker than previously forecast results for South America, in particular Brazil.
Europe:
o A significant increase in cancellations of orders for winter season product, especially in southern European territories;
o Lower than anticipated gross margins given the challenging trading conditions;
o Weaker than forecast sales in bricks and mortar retail;
o Lower than forecast indents for summer season product.
Nixon Joint Venture (48.5% share of JV): o Lower than forecast net profit after tax.
The Directors note the significant gap between the market capitalisation of the Company and its shareholders’ funds. A full review of the carrying values of the Company’s assets (especially intangibles and goodwill) and its onerous contracts will be conducted at the half year taking into account the then latest trading results. This review may result in impairment and other charges being recorded.
Billabong Chairman Ian Pollard said, "Billabong has undergone a lengthy period of extraordinary corporate activity and while only recently appointed Chairman, I understand the concerns of shareholders. Over much of the past three years it has been seeking to manage volatile and at times unprecedented trading conditions in all markets and has been the subject of several approaches, including Mr Naude’s. Under CEO Launa Inman, the management team is undertaking a series of actions which it can control. The Board supports the transformation strategy, which has already delivered some early improvements in operations and in managing costs. However, it will continue to assess the current indicative, non-binding and conditional proposal as well as other matters that may be outside of its control as it seeks to restore the fortunes of the Company".
( SportsOneSource Media )
Business people :Hobie Cat Names Director General for New European Susidiary
Hobie Cat Company, has appointed Michel Corigliano, who has 21 years
of Hobie experience, to the newly created position of director general
for Hobie Cat Europe.
Effective Sept. 1, Hobie Cat Company, based out of Oceanside, CA, acquired Hobie Cat’s business in Europe. The agreement gave the sailboat and kayak company worldwide trademark rights and brought the operation of Hobie Cat‘s business in Europe directly under the control of Hobie Cat Company. Corigliano’s appointment completes the transition cycle. For the past 15 years, he has been sales and marketing director and liaison between Hobie Cat Europe and the main worldwide sailing associations such as ISAF and the IHCA International F18 Association.
“Through the process of uniting Hobie worldwide, Michel has demonstrated his ability and knowledge of Hobie Cat business that he needs to take over the helm,” commented Doug. “His understanding of our dealers, Hobie products and the necessary infrastructure for manufacturing boats make him uniquely qualified for this position. These are all important elements of our market vision and we are very excited to add a well-respected leader to our team.”
Corigliano has a proven track record in business, but he also understands the soul of the company that is behind the “Hobie Way of Life.” He has a passion for watersports including sailing and surfing and is currently getting indoctrinated into kayak fishing as the sport becomes more and more popular in Europe. He first started working for Hobie Cat Europe in 1991 and since then has worked in every department including production and logistics, product development and regattas. Prior to joining Hobie, Corigliano studied commerce and management.
Since 1950, Hobie has been in the business of shaping a unique lifestyle based around fun, water, and quality products. From their headquarters in Oceanside, Hobie Cat Company manufactures, distributes, and markets an impressive collection of watercraft worldwide. These include an ever-expanding line of recreation and racing sailboats, pedal-driven and paddle sit-on-top recreation and fishing kayaks, inflatable kayaks and fishing boats plus a complementary array of parts and accessories.
( SportsOneSource Media )
Corigliano will be responsible for managing Hobie Cat Europe, out
of the company headquarters in Toulon, France. He will represent Europe
in unifying Hobie’s worldwide brand image, accelerating market
expansion, focusing product offerings and enhancing Hobie’s strong
position in the European sailing, kayaking and fishing markets.
Effective Sept. 1, Hobie Cat Company, based out of Oceanside, CA, acquired Hobie Cat’s business in Europe. The agreement gave the sailboat and kayak company worldwide trademark rights and brought the operation of Hobie Cat‘s business in Europe directly under the control of Hobie Cat Company. Corigliano’s appointment completes the transition cycle. For the past 15 years, he has been sales and marketing director and liaison between Hobie Cat Europe and the main worldwide sailing associations such as ISAF and the IHCA International F18 Association.
“Through the process of uniting Hobie worldwide, Michel has demonstrated his ability and knowledge of Hobie Cat business that he needs to take over the helm,” commented Doug. “His understanding of our dealers, Hobie products and the necessary infrastructure for manufacturing boats make him uniquely qualified for this position. These are all important elements of our market vision and we are very excited to add a well-respected leader to our team.”
Corigliano has a proven track record in business, but he also understands the soul of the company that is behind the “Hobie Way of Life.” He has a passion for watersports including sailing and surfing and is currently getting indoctrinated into kayak fishing as the sport becomes more and more popular in Europe. He first started working for Hobie Cat Europe in 1991 and since then has worked in every department including production and logistics, product development and regattas. Prior to joining Hobie, Corigliano studied commerce and management.
Since 1950, Hobie has been in the business of shaping a unique lifestyle based around fun, water, and quality products. From their headquarters in Oceanside, Hobie Cat Company manufactures, distributes, and markets an impressive collection of watercraft worldwide. These include an ever-expanding line of recreation and racing sailboats, pedal-driven and paddle sit-on-top recreation and fishing kayaks, inflatable kayaks and fishing boats plus a complementary array of parts and accessories.
( SportsOneSource Media )
G3, Backcountry Mag pick 5th annual Skigraphiks contest winner
Franz Vilsmeier will be skiing proud this winter on his award-winning G3 District Skis featuring his winning custom top-sheet design. Vilsmeier’s design, Frozen WaterColours, was picked as the 2012 Skigraphiks Contest overall winner. Vilsmeier walked away with a pair of G3 District skis featuring his custom top sheet design, his choice of G3’s Onyx tech binding or ENZO telemark binding, G3 Alpinist Climbing Skins, a one-year subscription to Backcountry Magazine and a Backcountry Magazine hat and t-shirt.
Over the past five years,G3, a Vancouver based manufacturer of industry-leading gear for backcountry and sidecountry skiing has held the G3 Skigraphiks ski-design competition as a way to give back to enthusiastic fans. For the first time this year, Backcountry Magazine signed on as the exclusive partner. From Sept. 1 to Nov. 30, applicants from around the world submitted their own top-sheet designs incorporating the G3 and Backcountry Magazine logos on the District ski.
“G3 has always placed a huge emphasis on community and the Skigraphiks contest allows us to give back to G3’s fans and award creativity and interaction,” said Oliver Steffen, founder and president of G3. “Teaming up with Backcountry Magazine was an opportunity to partner with one the the key media players in the ski industry and continue to expand our community in the process.”
A panel of judges chose one Grand Prize Winner and three People’s Choice Awards (one each month) that were given to one of the most popular entries determined by the number of comments, likes, and shares each design received, as well as overall impression. This year’s People’s Choice Awards went to Carl Heath’s10,000 Districts Under the Sea from September, Nemanja Grimani’sPine Cone from October, and Sarah Osadetz’sInfinite Love from November.
Franz Vilsmeier won this year’s Grand Prize with his Frozen Watercolours design, a watercolor image of mountains and sky. Vilsmeier, a German native, studied design in Munich and has worked in advertising and for design agencies for the past 12 years.
When asked about the inspiration for his design Vilsmeier said, “On the day I first met my girlfriend we had perfect weather conditions and lots of powder. Every time a light wind blew, the snow crystals shimmered in all kinds of pastel colours in front of the blue sky. I tried to catch that moment and translate it into the ski design.”
Vilsmeier’s goal was to design a ski that can be displayed on a living room wall, a piece of art that will always conjure up memories of the mountains. Vilsmeier loves skiing in Austria and France, but he hopes to visit Canada and Japan in the near future. Since he has been transitioning from the resort more into the backcountry, he is excited to jump on his new custom-designed District skis this season and explore new areas on his first touring setup that he was unable to gain access to before.
About G3
Based in Vancouver, B.C., G3 Genuine Guide Gear is manufacturer of industry-leading gear for backcountry skiing. It has been making avalanche safety equipment since 1995. The G3 product line includes skis, alpine-touring and telemark ski bindings, climbing skins, avalanche shovels, probes and other ski accessories. G3 was founded on the principle that gear built for backcountry guides should be manufactured to the highest standards, which has helped the company gain a reputation as an industry innovator. For more information, visit www.genuineguidegear.com or like us on Facebook at www.facebook.com/genuineguidegear.
About Backcountry Magazine
Backcountry Magazine is the purveyor of the Untracked Experience. For 19 years, we’ve been the voice of the backcountry community. We publish the industry’s most unbiased gear reviews; we share stories of destinations exotic and close to home, profile backcountry luminaries and unsung heroes, and provide the education to get you out there and back.
Dave Simpson / Senior Account Executive / Verde PR & Consulting / Dave@verdepr.com
970.359.3553.
Over the past five years,G3, a Vancouver based manufacturer of industry-leading gear for backcountry and sidecountry skiing has held the G3 Skigraphiks ski-design competition as a way to give back to enthusiastic fans. For the first time this year, Backcountry Magazine signed on as the exclusive partner. From Sept. 1 to Nov. 30, applicants from around the world submitted their own top-sheet designs incorporating the G3 and Backcountry Magazine logos on the District ski.
“G3 has always placed a huge emphasis on community and the Skigraphiks contest allows us to give back to G3’s fans and award creativity and interaction,” said Oliver Steffen, founder and president of G3. “Teaming up with Backcountry Magazine was an opportunity to partner with one the the key media players in the ski industry and continue to expand our community in the process.”
A panel of judges chose one Grand Prize Winner and three People’s Choice Awards (one each month) that were given to one of the most popular entries determined by the number of comments, likes, and shares each design received, as well as overall impression. This year’s People’s Choice Awards went to Carl Heath’s10,000 Districts Under the Sea from September, Nemanja Grimani’sPine Cone from October, and Sarah Osadetz’sInfinite Love from November.
Franz Vilsmeier won this year’s Grand Prize with his Frozen Watercolours design, a watercolor image of mountains and sky. Vilsmeier, a German native, studied design in Munich and has worked in advertising and for design agencies for the past 12 years.
When asked about the inspiration for his design Vilsmeier said, “On the day I first met my girlfriend we had perfect weather conditions and lots of powder. Every time a light wind blew, the snow crystals shimmered in all kinds of pastel colours in front of the blue sky. I tried to catch that moment and translate it into the ski design.”
Vilsmeier’s goal was to design a ski that can be displayed on a living room wall, a piece of art that will always conjure up memories of the mountains. Vilsmeier loves skiing in Austria and France, but he hopes to visit Canada and Japan in the near future. Since he has been transitioning from the resort more into the backcountry, he is excited to jump on his new custom-designed District skis this season and explore new areas on his first touring setup that he was unable to gain access to before.
About G3
Based in Vancouver, B.C., G3 Genuine Guide Gear is manufacturer of industry-leading gear for backcountry skiing. It has been making avalanche safety equipment since 1995. The G3 product line includes skis, alpine-touring and telemark ski bindings, climbing skins, avalanche shovels, probes and other ski accessories. G3 was founded on the principle that gear built for backcountry guides should be manufactured to the highest standards, which has helped the company gain a reputation as an industry innovator. For more information, visit www.genuineguidegear.com or like us on Facebook at www.facebook.com/genuineguidegear.
About Backcountry Magazine
Backcountry Magazine is the purveyor of the Untracked Experience. For 19 years, we’ve been the voice of the backcountry community. We publish the industry’s most unbiased gear reviews; we share stories of destinations exotic and close to home, profile backcountry luminaries and unsung heroes, and provide the education to get you out there and back.
Dave Simpson / Senior Account Executive / Verde PR & Consulting / Dave@verdepr.com
970.359.3553.
Business news :SCARPA North America to serve as fulfillment center for EDELRID
Beginning in January 2013, SCARPA North America will serve as the
North American warehouse and fulfillment center for EDELRID, the
German-based manufacturer of ropes and other climbing equipment. Sales
and customer service will continue to be handled by EDELRID, via a sales
service coordinator who will be located on site at the distribution
center in Boulder, Colo.
Based in Germany, where more than 60 percent of its production takes place, EDELRID builds ropes, carabiners, climbing harnesses, helmets and a variety of other climbing, recreation, safety and industrial gear. A well-known brand in Europe with 150 years of ropemaking experience, EDELRID has been growing sales in North America for the last two years. Partnering with SCARPA North America for warehousing and order fulfillment will help the brand continue to grow in the U.S. and Canada by improving responsiveness and customer service for its retailers, said Carsten von Birckhahn, Brand Manager for EDELRID.
SCARPA North America is a wholly owned subsidiary of the Italian footwear manufacturer SCARPA. It distributes the SCARPA brand in North America, along with several other European brands whose products complement SCARPA’s product mix, and contributes to research and design of SCARPA products for the North American market. It is headquartered in Boulder, Colo., with its distribution operations located on site.
Kim Miller, CEO of SCARPA North America, said the collaboration with EDELRID is part of SCARPA North America’s strategy of leveraging the efficiencies and maximizing the year-round capacity of SCARPA North America’s Distribution Center in Boulder. It is difficult to find creative ways to increase efficiencies and profitability of the distribution and logistical side of a business like SCARPA North America. The agreement to work as the distribution and fulfillment center for EDELRID is an opportunity to maximize capacity and reduce costs while working with a high quality, complementary and like-minded brand. The fact that SCARPA North America is working as EDELRID's distribution and fulfillment center speaks to the success of SCARPA establishing its own distribution center adjacent to its offices more than four years ago, Miller said.
For EDELRID retailer inquires in North America, please contact Moritz Brack in Boulder, Colo., at (888) 326-7650 or customerservice@edelridna.com
About SCARPA and SCARPA North America
Founded in 1938, SCARPA builds performance footwear for climbing, hiking, skiing, mountaineering, trail running and other outdoor pursuits from its headquarters in Asolo, Italy. SCARPA has been owned and operated by the Parisotto family since 1956. In 2005, SCARPA opened its North American headquarters in Boulder, Colorado, staffed and directed by veterans of the North American outdoor industry, to oversee sales, marketing and distribution in the U.S., Canada and South America. For more information about SCARPA footwear, visit www.scarpa.com.
Dave Simpson / Senior Account Executive / Verde PR & Consulting / Dave@verdepr.com
970.259.3553
Based in Germany, where more than 60 percent of its production takes place, EDELRID builds ropes, carabiners, climbing harnesses, helmets and a variety of other climbing, recreation, safety and industrial gear. A well-known brand in Europe with 150 years of ropemaking experience, EDELRID has been growing sales in North America for the last two years. Partnering with SCARPA North America for warehousing and order fulfillment will help the brand continue to grow in the U.S. and Canada by improving responsiveness and customer service for its retailers, said Carsten von Birckhahn, Brand Manager for EDELRID.
SCARPA North America is a wholly owned subsidiary of the Italian footwear manufacturer SCARPA. It distributes the SCARPA brand in North America, along with several other European brands whose products complement SCARPA’s product mix, and contributes to research and design of SCARPA products for the North American market. It is headquartered in Boulder, Colo., with its distribution operations located on site.
Kim Miller, CEO of SCARPA North America, said the collaboration with EDELRID is part of SCARPA North America’s strategy of leveraging the efficiencies and maximizing the year-round capacity of SCARPA North America’s Distribution Center in Boulder. It is difficult to find creative ways to increase efficiencies and profitability of the distribution and logistical side of a business like SCARPA North America. The agreement to work as the distribution and fulfillment center for EDELRID is an opportunity to maximize capacity and reduce costs while working with a high quality, complementary and like-minded brand. The fact that SCARPA North America is working as EDELRID's distribution and fulfillment center speaks to the success of SCARPA establishing its own distribution center adjacent to its offices more than four years ago, Miller said.
For EDELRID retailer inquires in North America, please contact Moritz Brack in Boulder, Colo., at (888) 326-7650 or customerservice@edelridna.com
About SCARPA and SCARPA North America
Founded in 1938, SCARPA builds performance footwear for climbing, hiking, skiing, mountaineering, trail running and other outdoor pursuits from its headquarters in Asolo, Italy. SCARPA has been owned and operated by the Parisotto family since 1956. In 2005, SCARPA opened its North American headquarters in Boulder, Colorado, staffed and directed by veterans of the North American outdoor industry, to oversee sales, marketing and distribution in the U.S., Canada and South America. For more information about SCARPA footwear, visit www.scarpa.com.
Dave Simpson / Senior Account Executive / Verde PR & Consulting / Dave@verdepr.com
970.259.3553
New product : Tilley Endurables Answers Consumer Demand with New Camo Hat Offering
Tilley Endurables, makers of the iconic Tilley Hats and
superior travel apparel, is proud to introduce the new Tilley Camo Hat
for spring 2013. Made in Canada, the Tilley Camo is sure to please
sportsman who have long asked to see the traditional camouflage pattern
on a premium-quality Tilley Hat. Based on the T3 style, the new Camo Hat
will keep wearers protected from the elements with a UPF 50+sun
protection rating and water repellent finish.
“We’re excited to finally offer this great Hat for spring since our customers have been asking for a Tilley Hat in the camouflage fabric for some time,” explains David Kappele, Director of North American Wholesale. “We anticipate this to be a great selling Hat for the hunting, fishing and sportsman enthusiasts.”
Available March 2013, the Tilley Camo Hat features:
• Guaranteed for life not to wear out
• Insured against loss
• UPF 50+ sun protection
• Lightweight – comfortable to wear for long periods of time, but still gives you the protection needed when outdoors
• Floats
• Ties on in the wind
• Crushable and packable
• Secret pocket
• Comes with a 4-page owner’s manual
• Brag tags
• Machine washable
This new style and more from Tilley’s spring collection will be available March 2013 in specialty outdoor retailers.
About Tilley Endurables
Tilley Endurables, Inc. has been making Tilley Hats and travel apparel for nearly 30 years, beginning with Alex Tilley’s original design for the ideal sailing Hat. Each Tilley Hat is designed to make life on the go more enjoyable, and manufactured in Canada under Alex Tilley’s watchful eye. Tilley Hats can be purchased at over 3,100 associated retailers in 18 countries worldwide. For more information about Tilley Endurables, visit www.Tilley.com.
Bethany Mousseau / Momentum Media PR / bethany@momentummediapr.com / 781.801.9663
“We’re excited to finally offer this great Hat for spring since our customers have been asking for a Tilley Hat in the camouflage fabric for some time,” explains David Kappele, Director of North American Wholesale. “We anticipate this to be a great selling Hat for the hunting, fishing and sportsman enthusiasts.”
Available March 2013, the Tilley Camo Hat features:
• Guaranteed for life not to wear out
• Insured against loss
• UPF 50+ sun protection
• Lightweight – comfortable to wear for long periods of time, but still gives you the protection needed when outdoors
• Floats
• Ties on in the wind
• Crushable and packable
• Secret pocket
• Comes with a 4-page owner’s manual
• Brag tags
• Machine washable
This new style and more from Tilley’s spring collection will be available March 2013 in specialty outdoor retailers.
About Tilley Endurables
Tilley Endurables, Inc. has been making Tilley Hats and travel apparel for nearly 30 years, beginning with Alex Tilley’s original design for the ideal sailing Hat. Each Tilley Hat is designed to make life on the go more enjoyable, and manufactured in Canada under Alex Tilley’s watchful eye. Tilley Hats can be purchased at over 3,100 associated retailers in 18 countries worldwide. For more information about Tilley Endurables, visit www.Tilley.com.
Bethany Mousseau / Momentum Media PR / bethany@momentummediapr.com / 781.801.9663
19/12/2012
Business news :Westcomb continues rapid brand growth with new Rocky Mountain sales agency
In response to growing consumer demand for innovation and 100% domestic manufacturing, Westcomb Outerwear (www.westcomb.com) has elevated its Rocky Mountain brand presence with the addition of the Smoky Anderson sales agency.
With more than 30 years of experience in the outdoor industry, the agency will feature Owen Dennehy and principal Smoky Anderson representing Westcomb in Colorado, Wyoming, Utah and New Mexico.
The new agency joins Kiwi Outdoor of the Pacific Northwest (Dave Cockburn), Moraine Sales of the East Coast (Todd Fairbairn and Peter Cahill), and Bodhi Agency of the Midwest Territory (Matt Johnston and Asher Sassounes).
Known for ultralight performance, durability and warmth, Westcomb is 100 percent designed, tested and built in North America.
Westcomb’s commitment to quality, fit and performance has resulted in a growing list of product awards and media exposure. The Vancouver manufacturer has taken home seven North American Apex Awards since 2006 as well as two Backpacker Magazine Editor’s Choice Snow Awards. This season, the brand’s innovative products have appeared on the pages of Outside, Backcountry Magazine, Men’s Journal, Mountain, National Geographic, Elevation Outdoors and many others.
Westcomb Outerwear will showcase their newest products at the upcoming Outdoor Retailer Winter Market Show. To book a retail preview of the line, please contact Tommy Knoll, tommyk@westcomb.com or (720) 675-7841.
ABOUT WESTCOMB: Westcomb (www.westcomb.com) creates innovative, stylish, performance-driven outerwear for men and women that is 100 percent made in North America and 100 percent committed to performance. Made to be worn in the most demanding conditions, Westcomb gear achieves a standard of excellence that is attainable only through the constant access and oversight provided by their industry leading commitment to local manufacturing. Conveying a true passion for the outdoor experience, Westcomb’s 2012-13 collection features strategically minimalist designs, blending essential features for active athletes with an international, athletic fit. Westcomb builds their unique performance apparel with a remarkable roster of industry leading supplier brands including Polartec NeoShell, eVent, Schoeller, Primaloft, Pertex, YKK, Mapp, Riri, and the world’s finest Hutterite goose down. For more information on Westcomb, please visit www.westcomb.com.
With more than 30 years of experience in the outdoor industry, the agency will feature Owen Dennehy and principal Smoky Anderson representing Westcomb in Colorado, Wyoming, Utah and New Mexico.
The new agency joins Kiwi Outdoor of the Pacific Northwest (Dave Cockburn), Moraine Sales of the East Coast (Todd Fairbairn and Peter Cahill), and Bodhi Agency of the Midwest Territory (Matt Johnston and Asher Sassounes).
Known for ultralight performance, durability and warmth, Westcomb is 100 percent designed, tested and built in North America.
Westcomb’s commitment to quality, fit and performance has resulted in a growing list of product awards and media exposure. The Vancouver manufacturer has taken home seven North American Apex Awards since 2006 as well as two Backpacker Magazine Editor’s Choice Snow Awards. This season, the brand’s innovative products have appeared on the pages of Outside, Backcountry Magazine, Men’s Journal, Mountain, National Geographic, Elevation Outdoors and many others.
Westcomb Outerwear will showcase their newest products at the upcoming Outdoor Retailer Winter Market Show. To book a retail preview of the line, please contact Tommy Knoll, tommyk@westcomb.com or (720) 675-7841.
ABOUT WESTCOMB: Westcomb (www.westcomb.com) creates innovative, stylish, performance-driven outerwear for men and women that is 100 percent made in North America and 100 percent committed to performance. Made to be worn in the most demanding conditions, Westcomb gear achieves a standard of excellence that is attainable only through the constant access and oversight provided by their industry leading commitment to local manufacturing. Conveying a true passion for the outdoor experience, Westcomb’s 2012-13 collection features strategically minimalist designs, blending essential features for active athletes with an international, athletic fit. Westcomb builds their unique performance apparel with a remarkable roster of industry leading supplier brands including Polartec NeoShell, eVent, Schoeller, Primaloft, Pertex, YKK, Mapp, Riri, and the world’s finest Hutterite goose down. For more information on Westcomb, please visit www.westcomb.com.
Drew Simmons / Drew@palemorning.com / 802.265.0007
Business news :Pertex® partners with mountain lifestyle brand Stio™
Pertex®, designer and manufacturer of high-performance fabrics, today announces a partnership with Stio™, the recently launched mountain lifestyle company. The Jackson Hole-based apparel and accessories brand has introduced five new styles featuring Pertex® Microlight in their new fall 2012/2013 collection.
Pertex provides fabrics to an array of top outdoor
industry manufacturers in the U.S. and Europe for creation of high-end
apparel and sleeping bags. Pertex’s reputation and range of high quality
fabrics is what brought Stio to the brand.
“Stio is committed to working with the highest-quality
ingredient brands wherever possible,” said Stephen Sullivan, founder of
Stio. “Pertex fit the bill perfectly, and we are excited to move forward
with our partnership into future collections.”
Pertex is featured in Stio’s men’s line
and is used in a variety of pieces, all of which have different
purposes for getting outside and put on display the full range of Pertex
relevance and performance. Pertex allows the Stio products to all find
the sweet spot in the fashion-meets-function arena, blending flawlessly
into the high-style aesthetic while still providing complete
protection.
Stio selected the Pertex® Microlight fabric to use in a variety of applications within their line. The
Pertex® Microlight range offers some of the softest and lightest fabric
available. Made from tightly woven yarns the Microlight fabrics are
downproof and windproof, water-repellent and durable.
Perfected during intensive research and development,
Pertex® Microlight has proved to be a very successful product and is
used today in many insulated apparel and sleeping bags around the world.
Race Day Sweater:
Gorgeous Milano stitch 21.5 micron merino wool highlights this
retro-styled sweater/jacket. The soft Pertex® Microlight lining glides
easily over both performance and lifestyle layers for excellent
versatility, in addition to providing increased wind resistance on
blustery fall/winter days. $250
Lofted Sky:
Around town, in the mountains or on the slopes, this sophisticated and
stylish insulator is a perfect blend of urban cool and mountain hip. The
jacket’s Primaloft® SYNERGY™ 100 gram insulation is lightweight, soft
and super warm. Pertex® Microlight, with its high tenacity and durable
water repellent coating, keeps the elements at bay. $225
Hometown Down: This
800-fill weight down jacket was designed to function in the coldest
winter environments while keeping the style factor high. Classic large
baffles increase heat retention while Pertex® Microlight shell sheds the
elements. $275
Rambler Reversible:
A new school mountain must-have, this dual-function reversible jacket
has style that goes two ways: classic flannel jacket or technical wind
shell. Heavyweight Cotton Flannel with zippered handwarmer pockets and
two ample chest pockets reverses to a clean, technical Pertex®
Microlight windshell. $165
Westbanker Vest:
Featuring a soft mélange blend face fabric with a unique cotton hand
feel and 500-fill down. The Westbanker features an interior Pertex®
Microlight lining for extra comfort and protection from the elements. $150
About Pertex®
Founded in1970, by mountaineer Hamish Hamilton and
Perseverance Mills Ltd. based on the theory of Hamilton’s known as
capillary action applied to polyamide yarns. Pertex was purchased in
2005 by Mitsui & Co. Ltd., a company dedicated to the research and
development of innovative textile technology. It is Pertex’s innovation
which has earned the company it’s reputation with products such as
Pertex® Classic, Equilibrium, Quantum, Microlight and Endurance. From
the first Travelers Towel to the Pertex® and Pile clothing line and the
birth of soft shells, the Pertex range of fabrics has been developed and
refined over the past 30 years to ensure that the Pertex brand is
synonymous with quality and innovation. www.pertex.com
About Stio™
Headquartered in the heart of the Tetons in Jackson
Hole, Wyoming, Stio™ was founded to inspire connection with the outdoors
through beautiful, functional, and innovative products infused with the
soul of mountain lifestyle. www.stio.com
Business news : Dickies Signs Slippers/Flip Flops License
Dickies, the work wear brand, announced a new licensing agreement with R & S Sales Company Inc., a maker of accessory footwear. Products
under the license will include slippers and flip-flops.
This most recent addition to Dickies' extensive portfolio of licensees allows the legendary work wear brand to deliver a broad spectrum of work wear and work-inspired lines including men's, women's, juniors and kids apparel; bags, footwear, belts, socks, medical wear, headwear and sunglasses.
"We are always looking for licensed categories that complement our core consumer and their needs and desires. We pride ourselves in adding companies that produce high-quality, innovative products synonymous with the Dickies brand," said Michael Penn , vice president of licensing for Dickies. "R & S Sales Company recognizes the need and desire for accessory footwear under the Dickies brand and will provide the function and design our core and lifestyle consumers expect from us."
"We are very impressed with the diverse consumer base that values the Dickies brand for work and for after work," said Steven Podhaizer , president and CEO of R & S Sales. "We are excited to tap into the heritage of the brand and incorporate their distinct brand DNA into our designs while expanding the brand into a new category that appeals to their core consumer."
Design and production of the Dickies' accessory footwear lines will begin immediately with marketing and distribution expected to begin in Fall 2013.
( SportsOneSource Media )
This most recent addition to Dickies' extensive portfolio of licensees allows the legendary work wear brand to deliver a broad spectrum of work wear and work-inspired lines including men's, women's, juniors and kids apparel; bags, footwear, belts, socks, medical wear, headwear and sunglasses.
"We are always looking for licensed categories that complement our core consumer and their needs and desires. We pride ourselves in adding companies that produce high-quality, innovative products synonymous with the Dickies brand," said Michael Penn , vice president of licensing for Dickies. "R & S Sales Company recognizes the need and desire for accessory footwear under the Dickies brand and will provide the function and design our core and lifestyle consumers expect from us."
"We are very impressed with the diverse consumer base that values the Dickies brand for work and for after work," said Steven Podhaizer , president and CEO of R & S Sales. "We are excited to tap into the heritage of the brand and incorporate their distinct brand DNA into our designs while expanding the brand into a new category that appeals to their core consumer."
Design and production of the Dickies' accessory footwear lines will begin immediately with marketing and distribution expected to begin in Fall 2013.
( SportsOneSource Media )
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