Business and trade show : Zoot Sports Returns to Interbike 2012 with the Introduction of their new Custom Program

Encinitas, Calif., Aug , 2012 -
Zoot Sports, a global leader in endurance sports and makers of performance apparel, wetzoots, footwear and accessories, is excited to announce their return to Interbike ( las Vegas 19-21 septembre 2012), the largest annual gathering of the bike industry in North America. Taking place September 19-21 in Las Vegas, Nevada, this is Zoot’s first appearance at the show since 2008. Interbike 2012 will mark the global debut of Zoot’s new Custom Sublimated Apparel Program.

“We knew in developing our new custom program that Interbike was the perfect place to do the unveiling,” said Chris Bogue, vice president of sales and marketing, Zoot Sports. “We’re really looking forward to being back at the show, and sharing our big news with the cycling community.”

Zoot has been one of the most recognizable brands in the triathlon market for 30 years and is distributed across 22 countries. Since their inception, Zoot Sport's product mix has grown to include wetsuits, running shoes, cycling apparel, run apparel, swimsuits, triathlon specific footwear, and compression apparel.

Over the past year Zoot has been working with their Pro and Ultra Teams to prefect the Zoot Custom sublimated apparel. This year at Interbike 2012, the program will launch to the public at Zoot booth #11123. Custom sublimated apparel is very popular among running, cycling, and triathlon teams because it allows for individuality in the design of the apparel with their personal team graphics. Zoot will have a full range of tri, run and cycling apparel dedicated to the program.

Zoot Custom team kits can be personalized in collaboration with the Zoot Design Team. Teams will be able to customize their kits with team graphics, sponsors’ logos, and their own unique artwork. A free fabric proof will be printed to confirm artwork and will be delivered within ten weeks of sample confirmation. For orders over 100 pieces, shipping is free. Visit http://www.zootsports.com/custom for more information.


About Zoot Sports
Zoot Sports is 100% focused on providing the athlete with the ultimate in performance apparel, wetzoots, footwear and accessories. For 25 years, they have been pioneering innovative product solutions that cover the athlete from start to finish and head to toe. Zoot continues to draw on its history in the sport and its athletes to deliver the most comprehensive, technologically advanced and complete multisport product line in the world.

Verde PR / Lisa Mullen / 970.259.3555 /Lisa@verdepr.com