New product : Ewing Athletics To Relaunch

Ewing Athletics, the basketball shoe company founded by former New York Knick's star Patrick Ewing, is relaunching.

According to ESPN, The brand will hit retail stores in New York on Friday and subsequently roll out in 33 stores nationwide before hitting Europe for the holiday season. The first shoes. "33 Hi Retro," will feature Ewing's name and signature on the tongue, heel and side and a "33" keychain  attached to the shoe. Its box includes an image of Ewing in the blue and white of Georgetown, where he led the Hoyas to a national title in 1984.

The shoes will retail for $100.

(SportsOneSource Media)