New products: Body Glove Puts Brand on New Energy Gel

PacificHealth Laboratories, Inc. has partnered with Body Glove International to launch new Body Glove Surge energy gel into test markets in Southern California beginning Aug. 1, 2012.

Garrett McNamara, the "Guinness World Record Holder for largest wave ever ridden," has signed an agreement to support the launch.

"A major initiative this year is to increase sales and awareness of our products beyond the core endurance athlete,” said Fred Duffner, president and CEO of PacificHealth Laboratories, Inc., which makes the energy food.. “This new partnership with Body Glove International, one of the foremost brands in water sports and outdoor activities, allows us to serve the customers of action sports and convenience stores for the first time. Body Glove is an iconic brand that stands for quality and performance -- the same attributes of PacificHealth Laboratories' products. The Body Glove brand has high recognition and broad scale appeal."

Duffner added, "Our goal is to leverage the Body Glove brand, first in California and then expanding nationally and internationally, to vastly increase the market for our all-natural caffeinated energy gel products. These products, with their unique formulations, are ideal for both the active sports community and anyone using an energy product."

Robbie Meistrell, CEO of Body Glove International, said, "Among our consumers, the Body Glove brand represents the gold standard for performance. Originally, my dad and my uncle created the wetsuit so surfers and divers could stay in the water longer. Body Glove Surge enables the user to participate in their sport with greater endurance and superior longevity. This model product fits the standard that we have created with our brand. That's why I am so enthusiastic about our new relationship with PacificHealth Laboratories. Their science-proven products are incomparable in the performance nutrition category."

PacificHealth Laboratories, Inc. founded in 1996 by two prominent scientists, started with a singular purpose -- to help athletes achieve their personal goals. We never lost sight of that mission. Collaborating with some of the world's top nutritionists, biochemists and sports scientists, our research and products have reshaped sports nutrition. Our discoveries help muscles work stronger, faster and longer and are an integral part of the daily training and race regimens of athletes at all levels.

Founded in 1953, Body Glove is a leading, worldwide water sports brand specializing in wetsuits, swimwear, clothing, footwear, accessories, and technology accessories.