Talus Outdoor Technologies, LLC®, maker of the ColdAvenger® line of cold weather face masks, announced its exclusive distributor partnership with Rock Gear Distribution in Canada. Rock Gear Distribution has already begun placing orders and delivering the ColdAvenger Classic, Pro, Hunter, Expedition Balaclava and Balaclava FRC for retailers in the Canadian marketplace.
Rock Gear Distribution is committed to providing high quality, innovative equipment for adventure travel and other outdoor sports, aligning perfectly with the ColdAvenger product line.
Rock Gear Distribution will focus in three distinct channels; outdoor, industrial and snowmobile.
“Rock Gear Distribution is exactly the partner Talus needs to help bring our ColdAvenger technology to the Canadian marketplace - this is a marketplace who has not only been demanding it, but is in a region where they need it,” says John Sullivan III, CEO of Talus Outdoor Technologies. “Rock Gear’s distribution channels, reputation and results speak for themselves. We’re glad to be on board with this crew.”
“Talus Outdoor Technologies and the ColdAvenger line of cold weather face masks is a perfect fit with our deep product offering of high quality outdoor products,” says Ian Lowe-Wylde, President of Rock Gear. “It’s satisfying to be able to offer solution-based products that protect people and help them have more fun in the elements. We are looking forward to a great winter season.”
The ColdAvenger achieves four functional goals: thermal comfort, ventilation adequacy, moisture control, and ease of breathing during hard work or play. The genius of ColdAvenger’s simple ventilation design allows for an easy, comfortable fit for ease of breathing with no moving or mechanical parts. The ColdAvenger’s patent-pending ventilation technology keeps temperatures inside the mask 40˚– 60˚F higher than outside air.
About Talus Outdoor Technologies
Founded and headquartered in Missoula, Montana, Talus Outdoor Technologies™ is a leading innovator in technologically-advanced outdoor gear. Talus is dedicated to helping outdoor enthusiasts Stay Out Longer.™ In 2007, Talus introduced the ColdAvenger®, an advanced, high-quality cold weather protection mask developed by a physician and a skier. The ColdAvenger® is the result of more than two years of research and development testing in Northern Rocky Mountain winters to achieve four functional goals: thermal comfort, ventilation adequacy, moisture control and ease of breathing during exercise. Talus is proud to provide an elite product while being socially and environmentally conscious. www.talusoutdoortech.com Follow us on Twitter: http://twitter.com/coldavengerpro and Facebook: www.facebook.com/coldavengerpro
About Rock Gear Distribution
Rock Gear Distribution is located in beautiful Crowsnest Pass, Alberta, Canada. Rock Gear distributes name brand products that are designed for adventure travel, rock and ice climbing, paddling, camping and the kids market. Our brands are available at the best outdoor retail stores. Check out each of the product lines available to learn more about the products distributed. www.rockgeardistribution.com
Contact: Hilary Hutcheson, PR Director / 503-828-7074, hilary@outsidemedia.com
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