07/09/2012

New product : Usain Bolt Partners with SOUL Electronics

It looks like SOUL Electronics, which you may know better as the popular headphones by Ludacris, may be adding a pair of workout headphones to their lineup.

SOUL Electronics recently announced a new partnership with the world’s fastest man, Usain Bolt.  The Olympic Athlete and track star will be representing SOUL throughout the year at several scheduled events.  You can also expect to see Bolt featured in a new video series called “SOUL of Greatness” which is being created to inspire people worldwide to reach their goals.

When asked about his new partnership with SOUL, Bolt replied, “I work hard at attaining my goals and in addition, I always try to inspire others to work hard and attain their dreams. I am looking forward to working with SOUL to deliver this message.”

In addition, Bolt will begin to work with SOUL on his own special edition headphones that are expected to be released late this summer.  They are rumored to be named the RUN FREE headphones by SOUL.  Little information has been released, but SOUL stated they will be Bluetooth earbuds with removable ear safety hooks for added stability.  Our best guess is they will be somewhat similar to the Jaybird Freedom, which also utilizes removable ear hooks.

SOUL stated that the new sport earbuds will be “a version of the company’s popular SL300 that pays a stylish homage to the athlete’s home, Jamaica.”  The SL300 (pictured above) are fairly bulky to be used for running or working out, so our guess is they may utilize the same sleek design, but will be significantly different.

( source www.workoutheadphones.org )

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