The 84 major sporting goods retailers around the globe raised their
sales by 7.2 percent in local currencies last year, just below the 7.6
percent growth that they had recorded in 2010, after declining by 1.5
percent in 2009 because of the global financial crisis.
Translated into
U.S. dollars, their combined sales grew by 10.2 percent to an estimated
$77.8 billion. These figures exclude VAT and other sales taxes. Adding
these taxes and the revenues of other numerous independent retailers
affiliated with Intersport International and Sport 2000 International,
we come up with a total turnover of more than $110 billion, representing
about one-third of the world market.
The American and European editions
of SGI have collected the sales figures of all these 84 key accounts
and ranked them on a big chart that they have published in the most
recent issues of their publications, adding some interesting
observations.
Décathlon came at the top, followed by Foot Locker and
Dick’s Sporting Goods.
by
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