Business news : Yamaha Outlines 2013-2015 Business Plan

Yamaha Motor Co. revealed what it calls its New Medium-term Management Plan, outlining its business strategies for 2013 to 2015, including the introduction of 250 new models worldwide across its various product lines including motorcycles.

The three-year plan is an extension of Yamaha‘s plan for 2010-2012 which targets a “V-shaped recovery”. The term is used to describe an sharp downturn in the economy followed by a strong recovery back to previous levels.

The previous plan called for the restructuring of its domestic and foreign manufacturing facilities and the loss of 1000 jobs to reduce costs by 60 billion yen from 2010-2012.

Yamaha is currently ahead of that target, forecasting a savings of 75 billion yen (US$892 million) over those three years. Yamaha however has fallen short on the previous goals for 1.4 trillion yen in net sales and 70 billion yen in operating income for 2012. Yamaha now forecasts year-end net sales of 1.2 trillion yen and an operating income of 28 billion yen. Production is also expected to be down for 2012 to 6.7 million units compared to 7.4 million units produced in 2011. Continue Reading »

By: Dennis Chung