New product : Honey Stinger to Introduce Caffeinated Protein Bar

Honey Stinger, the leading manufacturer of honey-based nutritional products, introduces its first caffeinated protein bar with the Dark Chocolate Mocha Cherry Pro flavor. The bars will debut at Outdoor Retailer Winter Market in Salt Lake City, Utah, January 23-26.

With 10 grams of whey protein and 30 mg of caffeine, the Mocha Cherry protein bar is a great-tasting meal replacement bar or portable recovery snack. Ingredients in the Honey Stinger bar include dark chocolate, organic honey, whey protein isolate, almonds, dried sour cherries and coffee.
“Our caffeinated chews and gels have been a big hit so we’re confident that our Mocha Cherry bars will see the same reception,” states Rich Hager, chief operating officer at Honey Stinger. “Caffeine has become an important part of the daily regimen for many athletes. These bars will provide protein for recovery or an energy-boosting snack.”

Dark Chocolate Mocha Cherry Pro bars retail for $2.19 each and will soon be available at grocers and specialty retail outlets, as well as online at www.honeystinger.com. Attendees of Outdoor Retailer Winter Market can swing by the Honey Stinger booth #23039 for a sample Attendees of the SIA Snow Show in Denver, CO can visit Honey Stinger for a sample at booth #4147.

About Honey Stinger
Located in Steamboat Springs, Colo., Honey Stinger makes convenient, nutritious and great tasting honey-based foods including energy bars, protein bars, organic energy gels, organic waffles and organic chews. Fueling some of the country's top cyclists, runners, triathletes and teams, Honey Stinger products may be found at specialty sporting goods retailers, natural food grocers and www.honeystinger.com.

Michael Shea
Backbone Media
michael.shea@backbonemedia.net
970-963-4873 x 123