“Momentum – What Drives You,” set to join the Outside Television line-up within the next few weeks.
Begun last June, Outside Television and Red Bull Media House’s programming relationship has already spawned a primetime adventure film block, regular Red Bull athlete appearances on the daily “Outside Today” and the first of the two’s primetime series collaborations, “Pushing Boundaries.” “eXplorers – Adventures of the Century” takes residence in Outside Television’s Friday night line-up beginning this week, while its companion “Momentum – What Drives You” makes its Outside Television premiere mid-March. Like those to have come before, the new programs feature prominent Red Bull athletes and personalities, and the partners will use complementary television, online, mobile, print and social media to help benefit the shows.
“Our programming alliance with Red Bull Media House enables the two of us to combine compelling storytelling and unique production capabilities to transport some of the world’s most arresting personalities and visually striking locales directly into people’s homes,” says Rob Faris, senior vice president of programming and production for Outside Television. “By uniting so many of our complementary media interests, Red Bull Media House and Outside are already growing the legions of deeply devoted outside enthusiasts and delivering tens of thousands of new converts. We can’t help but think that ‘eXplorers’ and ‘Momentum’ will continue to generate still more.”
Bodies in motion share one fundamental impulse: momentum. “Momentum – What Drives You” is an intimate half-hour portrait of the personal factors that motivate some of the most remarkable figures across extreme sports and adventure culture. New episodes feature Red Bull athletes like ASP champion and former surf rookie of the year Mick Fanning, windsurfer Bjorn Dunkerbeck, freeskier Jon Olson and celebrated wakeboarder Parks Bonifay, among others. “Momentum” delves just as deeply into the idealistic outside culture, looking at the creative inspirations to renowned ocean and surf photographer Zak Noyle or what motivates sustainable environment architect Rachel Armstrong, whose innovative approach to construction includes bioengineering and metabolic architecture that actually grows itself.
“Momentum’s” Red Bull companion “eXplorers – Adventures of the Century” utilizes eight self-contained half-hours in which an adventurer must exceed conditions presented by the most spectacular places on Earth: the heights of Mount Everest, the depths of the ocean floor, teeming jungles, scintillating Arctic poles and the remotest regions of the African Sub-Sahara included. Upcoming episodes find Swiss ice climbing legend Ueli Steck conquering the Matterhorn and Eiger at record pace without harness or ropes; high-flier Valery Rozov attempting to soar in a wingsuit from the top of Mount Everest; German brothers Alexander and Thomas Huber free climbing iconic Mount Asgard deep inside the Canadian Arctic; South African kayaker Steve Fisher shooting the hostile Zambesi rapids at high waters; or Australian king of the big waves Ross Clarke-Jones riding a mud-festooned barrel of the Pororocoa killer wave, up the Amazon River delta. ‘eXplorers” kicks off with a special one-time sneak preview and then assumes its usual spot anchoring Outside Television’s Friday night line-up beginning February 22. The series will also repeat on weekends.
Outside Television was created in June 2010 and began rolling out nationally in June 2012 on Comcast Xfinity and other top cable systems. It’s taken less than seven months, but Comcast is close to having added Outside Television to all of its local systems, beginning with its Pacific Coast and Rocky Mountain communities Seattle, Portland, San Francisco, Denver and Salt Lake City; through the Southwest and Tucson, Albuquerque and Santa Fe (where Outside Magazine is based); around the Gulf Coast and Florida in Houston, Tampa and Miami; up the Southeast, Mid-Atlantic and New England seaboards; and all of Comcast’s big cities surrounding the Great Lakes: Chicago, Indianapolis, Detroit, Minneapolis and St. Paul. With the recent boost from Comcast Xfinity, the nation’s largest provider of both broadband and cable service, Outside is already available in more than eight million homes.
Given that support, Outside Television has been expanding its own original programming slate in nearly as record a pace. With the addition of “eXplorers,” Outside will have added a total of six original programs in less than the past three months, including the new surf and adventure travelogue “Surfing 28 States: India”; the second installment of a planned snowboard trilogy “Jeremy Jones Further”; and January 23 debut of new rock climbing and mountain adventure series “REEL ROCK, Presented by The North Face and the GORE-TEX® Brand.”
Besides “Momentum,” Outside Television has also detailed new adventure competition series “The Final Cut” Outside’s Adventure Film School” to join the network this spring and new adventure expedition program “EpicQuest” to anchor another rapid expansion of the original programming slate next fall. “EpicQuest” will be joined by a second season of Warren Miller Entertainment’s popular ski and snowboard compilation “Season Pass,” among still other new series.
About Outside Television:
Outside Television is the only national programming network dedicated to the active outside lifestyle and the more than 141 million Americans who regularly participate. Based on Outside Magazine and its critically acclaimed brand, Outside Television embraces running, biking, skiing, hiking, sailing, surfing, kayaking and any other adventures involving wind, water, snow and terrain; as well as the full spectrum of the people’s lives who engage in them. Offering exclusively high-definition programs, Outside Television is fast becoming a fixture among leading cable, satellite, telco and broadband providers’ sports and entertainment offerings. To learn more about Outside Television, go to www.outsidetelevision.com.
Outside Television is currently available to more than 8 million TV homes including the following cities and respective local providers: New York (Brooklyn and the Bronx – Verizon FiOS); Chicago (Comcast); Dallas-Fort Worth (Comcast); San Francisco-Oakland-San Jose (Comcast); Boston (Comcast); Atlanta-Savannah (Comcast); Houston (Comcast); Detroit (Comcast); Seattle-Tacoma (Comcast); Tampa-St. Petersburg-Jacksonville (Comcast); Minneapolis-St. Paul (Comcast); Miami-Fort Lauderdale; (Comcast); Denver (Comcast); Cleveland-Akron (Comcast); Orlando-Daytona Beach (Comcast); Sacramento (Comcast); Portland (Comcast); Indianapolis (Comcast); Salt Lake City (Comcast); Tucson (Comcast); Albuquerque-Santa Fe (Comcast); Hartford-Vermont-New Hampshire (Comcast).
Red Bull Media House is a global media company that produces, distributes and publishes authentic content and inspirational entertainment programming in the action sports and lifestyle genres. From film to television, print to digital media, music and games, the company's products can be experienced on the latest devices and platforms, fascinating audiences worldwide. Among other projects, Red Bull Media House was responsible for the documentation and multi-platform distribution of the Red Bull Stratos mission, which held the world’s attention in 2012 delivering the most watched live stream in history. For more information visit www.redbullmediahouse.com
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