Rockford, Mich. (Feb. 26, 2013) — Cushe Footwear, creating fresh and
relaxed footwear for an unconventional choice in everyday life, revealed
today the new spring/summer 2013 collection that will hit stores just
in time for the warmer seasons when life starts calling for more of a
laidback state of mind. Consumers will be encouraged to kickback and
soak in all the style that this collection has to offer.
For the
ultimate summer experience, every coastal warrior should own a slipper
shoe to comfort their feet, making beach life happy - the Cushe Slipper.
Available in a variety of both men’s and women’s styles, the Slipper
offers a fully collapsible and breathable textile upper with a relaxed
deconstructed fit. Easy to slip on or kick off with ease, the Slipper
will help with après sun recovery thanks to a deeply cushioned, super
lightweight outsole – offering a shoe that is so light, it’s easy to
forget it’s there. Out of the box comfort and a design for every person,
every day, everywhere, makes the Slipper the epitome of everything
Cushe. MSRP is $50 – $60, depending upon style.
The Flipper is
Cushe’s twist on a classic flip flop – offering all of the same
qualities of the Slipper but in a flip. This is the quintessential beach
flip. MSRP $30.
For the gals, Cushe introduces the Atala, the
fundamental feminine sandal. Inspired by nature and featuring warm
summer colors, the details are in the stunning butterfly graphics in the
foot bed and outsole. Catch it before it flies away. MSRP is $75.
For
those seeking to not sacrifice quality for comfort or style, Cushe
offers the Manuka Premium Collection for men featuring six different
styles that are classy enough for an ocean-side wedding yet cool enough
for a post-surf bonfire. Truly comfortable with truly premium
components, this easy-to-wear/easy-to-live-in collection features
beautifully hand crafted premium kicks – bottom line. MSRP ranges from
$85 - $100, depending upon style.
Take to the city or the sand in
Cushe's men’s Shumakers Mark, knowing that the Cushe team did not
sacrifice function for a pretty face. The Shumakers Mark is where the
classic sneaker meets Cushe’s standards of design and comfort. MSRP is
$110 to $165, depending upon style.
The Evo Lite offers a walk
on the lighter side. With every step, one of the 13 total pieces of the
Cushe technology is at work – an antimicrobial foot, a memory foam
footbed or just that easy on the eye design. MSRP $60 - $65, depending
upon style.
“Our team and this collection embody the Cushe life.
Our lives and our shoes are different from the masses. We work hard,
but we never sacrifice the chance to savor a moment, “ said Ken Taylor,
global marketing manager for Cushe. “We were inspired by three different
individuals and built a collection around them – the urban adventurist,
the coastal warrior and the one that doesn’t believe in borders. This
may have been our most challenging collection to create, but we couldn’t
settle for anything less. We live in these shoes.”
Cushe
products are available online at cushe.com and retail outlets including
Ron Jon Surf Shop, Flip Flop Shops, REI and Nordstrom.
ABOUT CUSHE FOOTWEAR
Cushe™
(pronounced 'Cushy') was born in the summer of 2004. A brand conceived
by a group of footwear designers and enthusiasts, we are an
independently thinking, design led footwear brand, based in the UK,
offering unique and exciting footwear choices for a dynamic, inspired
and confident generation. The Cushe name reflects a way of life that we
as a team aspire to and we spend every day refining our art to deliver
only the type of shoes that we love to wear ourselves.
Our vision
is to establish ourselves as the innovators of laid-back footwear and
become the après adventure brand of choice. When it comes to product, it
is our goal to never stand still. Design is everything – right down to
the smallest detail. We aim to differentiate ourselves from other
lifestyle & action sports brands through creating fresh and unique
footwear to offer our customers an Unconventional Choice For Everyday
Life.
Written By: Lora Ledermann through snewsnet.com
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