04/02/2013

New products : K2 Sports’ New 2013 Goggle and Helmet Line Brings Style, Function, and Compatibility

K2 Sports, a leading global manufacturer of outdoor sports gear, introduces three new models to their helmet and goggle line for winter 2013. Launched successfully in 2012, K2’s new goggles were developed to function seamlessly with K2’s helmet collection. This year, the company’s new goggle and helmet designs feature upgraded technology, taking head and eye protection to the next level, while offering one of a kind style, advanced performance, and superior goggle/helmet compatibility.

K2 Thrive Helmet – This new men's helmet features a lightweight, low profile hard-shell construction and a goggle-compatible design, including a tool-less removable goggle clip. K2Dialed Fit™ and Full-Wrap Liner systems allow for easy one-turn adjustment, to comfortably fit a range of head sizes. Another innovation is the K2 Passive Channel Venting™ system, providing on-the-fly climate control.

K2 PhotoKinetic Pro and Captura Pro Goggles – These new “best in class” men’s and women’s goggle designs take the coveted PhotoKinetic and Captura models to a whole new level. Using K2’s cutting edge technology to offer maximum field of vision, comfort, and precise helmet compatibility, these new Pro models feature a unique frame and strap graphics package that is inherently K2. Featuring Optics by Carl Zeiss Vision Octic or Tripic Mirror lenses with the advanced Ri-Pel® coating, the PhotoKinetic Pro and Captura Pro goggles exemplify performance optics.

Along with these new models, K2 has introduced upgrades across their entire helmet and goggle line. Headlined by a breadth of new colors and graphic designs, carried over from helmet to goggle, the overall collection is clean, fresh, and merchandises seamlessly. The addition of upgraded woven strap designs brings a new look to K2’s premium goggle models. K2’s helmets have a new, user-friendly on-cord controller for the Level 3 Baseline Audio System, featuring an easy-to-use volume control and on-the-go pause/play and answer/hang-up functions.

K2 maintains focused on delivering innovative style, performance, and compatibility throughout their helmet and goggle collection. For more information on K2 Helmets and Goggles, please visit http://www.k2skis.com.


About K2 Sports
K2 Sports, based in Seattle, Wash., has achieved unparalleled success through innovative product offerings, marketing programs, and multiple brand acquisitions. The company operates 16 brands and is globally renowned for its non-traditional advertising, graphics, and high-performance products throughout its portfolio. With wholly-owned subsidiaries in Canada, Central Europe, Japan, and Scandinavia and distribution in more than 60 countries, K2 Sports continues to assert its position as a global leader across multiple categories of sporting goods. For more, visit: http://www.k2sports.com.

Lisa Mullen
Verde PR / lisa@verdepr.com / 970-259-3555

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