03/05/2013

Business news : BMW Group U.S. Reports April 2013 Sales

BMW Motorcycle sales up 31.6 percent

WOODCLIFF LAKE, NJ – May 1, 2013 –

BMW Motorrad Sales
BMW Motorrad USA reported sales of 1,571 motorcycles in April, an increase of 31.6 percent from the total of 1,194 motorcycles sold in April 2012.

With 225 units compared to 113 units last year, the award winning S 1000 RR continues to conquest buyers in the superbike segment while the recently introduced F 800 GT helped drive F-Series sales, up 58 percent on April 2012, with 83 units in the month.

Growth in K-Series (up 12 percent) came from the new 30-year edition K 1300 S but it was the all-new water-cooled R 1200 GS boxer that stole the show in April with 243 units delivered to customers, driving growth of 8 percent in R-Series models.

Table: Motorcycle Sales BMW of North America, LLC, April 2013

April
2013
April
2012
%
YTD
Apr. 2013
YTD
Apr. 2012
%
BMW Motorcycles
1,571
1,194
31.6
4,535
4,020
12.8

BMW Group In America
BMW of North America, LLC has been present in the United States since 1975.  Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003.  The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country.  BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 Sports Activity Coupes.  The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car and BMW Sports Activity Vehicle centers, 139 BMW motorcycle retailers, 117 MINI passenger car dealers, and 34 Rolls-Royce Motor Car dealers.  BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.

Information about BMW Group products is available to consumers via the Internet at:  www.bmwgroupna.com

SOURCE: BMW of North America, LLC through Motor Sports Newswire

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