PRESS RELEASE: SAN CLEMENTE, Calif., May 23, 2013 – The second issue of SURFER Magazine’s award-winning women’s surf magazine, SALTED,
hits newsstands June 11. The debut issue earned a 2013 MAGGIE Award in
the Best Annual & Custom Publication category and also had the
highest in sell-through of any special issue produced by SURFER. Issue 2
promises nearly 100 pages of female surf content—including massive
photo features, interviews with the best and most interesting surfers,
adventures to far-off locales, health, fashion and more. Some of the
many female surfers featured in Issue 2 include Malia Manuel, Kassia
Meador, Steph Gilmore, and Lisa Andersen.
“For the second issue, we wanted to really show how broad female
surfing is, so we included features that span all ages, locations, and
sectors of the surf world,” says SURFER Managing Editor Janna Irons, who
edited the issue. “There’s a profile on one of the most progressive
female surfers on the planet, Malia Manuel, as well as one on one with
one of the greatest female surfers of all time, Lisa Andersen. There are
trips to Iceland, China, and Mexico, and a massive photo feature of
beautiful images from all over the globe. We also included a feature on
the best female big-wave surfers, where they discuss the dangers and
motivations for surfing massive waves. Plus, we threw in a short fashion
feature, an op-ed, and a collection of smaller features on interesting
characters in the surf world. There really is a ton of great content in
the issue that I’m super excited about.”
“We are proud to create a special issue that really showcases the
women in the sport,” says Publisher Tony Perez. “The caliber of female
athletes has never been this high, and their performances have never
been better. And thanks to the endemic support for the girls, we are
able to produce this amazing product.”
SALTED’s debut issue landed on newsstands last summer to major
acclaim and readers have been asking for more ever since. Female surf
content has been scarce in the media in recent years leaving female surf
fans hungry for this kind of female focused content.
“I don’t think the demand for female content has ever decreased; in
fact, there are more female surfers and female surfing fans now than
ever before,” continues Irons. “For a while now, there just hasn’t been a
place to see all the great trips and sessions that are happening around
the world. SALTED is able to provide that, and because it’s made by the
editors of SURFER it has the level of quality and authenticity readers
have come to expect from the biggest surf magazine in the world.”
SALTED by SURFER Magazine will be on newsstands at local surf shops
and bookstores beginning June 11, 2013. A digital version will also be
available on the Apple Newsstand. Follow Salted on Twitter or Instagram:
@SaltedMagazine
About SURFER
In 1960, SURFER Magazine began as the original. After a long history
of delivering provocative and insightful editorial features, revealing
interviews and award winning state-of-the-art photography, SURFER
remains the authoritative voice of the surfing world and thus earned the
moniker “the bible of the sport.” The SURFER brand has also grown to
include Surfermag.com, Fantasy Surfer, and the SURFER message boards.
All of these assets combine to make the SURFER network the most current
and reliable channel of information to the surf community. The magazine
is published by Source Interlink’s GrindMedia, which reaches more than
22-million active sports enthusiasts through an integrated network of
magazines, online properties, events and television programming. To
learn more, visit surfermag.com
About GrindMedia
Source Interlink Media’s GrindMedia is home to renowned action and
adventure sports magazine brands Surfer, Surfing, Snowboarder,
Skateboarder, Powder, Bike, Canoe & Kayak, SUP-Standup Paddler and
Paved. Along with our standalone websites, including GrindTV.com,
Newschoolers and Motocross.com, GrindMedia is the leading provider of
print and online action sports and entertainment content in the United
States. Delivering significant reach across both action sports
enthusiast and various in-market consumer audiences, GrindMedia produces
more than 20 leading events and webcasts such as Surfer Poll Awards,
Powder Video Awards, Lowers Pro and EnduroCross. GrindMedia is also the
exclusive action and adventure sports content provider for Yahoo!
Sports. To learn more, visit grindmedia.com.
Source Press release
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