Business people : Canada,Baffin Footwear Makes New Hires

Along with an expansion of its warehouse, Baffin, the performance footwear and apparel company based in Stoney Creek, Ontario, added four new members to its sales and marketing teams.

With warehouse expansions, landscaping and an energy-efficient retrofit to the original building, Baffin is looking to revamp their entire company. The revamp includes $2.8 million in renovations occurring this summer.

“It's an exciting time for Baffin” says President Paul Hubner. “With a brand new 67,000 square-foot warehouse addition under construction, we are expecting big things.”

A much larger production warehouse and industry success has allowed Baffin the opportunity to expanded their staff as well. Hubner expressed that, “In order to build the type of relationships we would like with retailers, we need to have the manpower from within. We are excited to have hired a group of fresh, focused, and highly energetic individuals and are looking forward to growth as a company." 

Baffin has hired two new members to its sales department: Chris Kabas and Chris Penner. Kabas will be dealing primarily with industrial sales, while Penner will be focusing on the outdoor market in Southern Ontario.

The other two members added to Baffin’s team are Alicia Gies and Kristi Boulton. Both Gies and Boulton will be in the marketing department. Gies will take on her new role as Baffin’s communications coordinator, while Boulton will be styling the brand as the company’s graphic designer.

“At Baffin we encourage innovation and creativity,” says Wellwood. “These individuals are coming in with fresh ideas and the “living the brand” attitude and lifestyle we all embody here at Baffin. We are thrilled to have all four of them aboard.”

Baffin Inc., a privately held company founded in 1997, designs, develops, and manufactures coldweather, full-season footwear and apparel products marketed under a variety of Baffin brands.

Source Baffin through SpiortsOneSource