The North Face Announces Open Registration and New Events for 2014 Endurance Challenge Series

The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today announced the opening of registration for three additional events in the six stop series of The North Face Endurance Challenge, presented by GORE-TEX.

The North American trail race series will feature two new events in its eighth year: the Endurance Challenge Ontario on July 12-13 and the Endurance Challenge Park City on October 4-5.

The Ontario, Canada race will take place at the Blue Mountain Resort located 90 miles outside of Toronto. The Utah race will take place at the Park City Mountain Resort located 30 miles outside of Salt Lake City, making the start line the highest elevation in the series.  Both new events will follow the same two-day format, with race distances ranging from 5K to 50 miles

Hosted by world renowned ultrarunner and The North Face athlete Dean Karnazes, the series will consist of a total of six events, kicking off with the New York Race May 3-4 and concluding with the Championship in California December 6-7. The race series will also include stops in Washington, DC (June 7-8) and Wisconsin (September 13-14.)

“The response we have had from runners over the past seven years has been so incredibly positive, we couldn’t be more excited to bring the same level of experience in trail running to more people in 2014,” said Katie Ramage, director of Sports Marketing at The North Face. “Expanding to Utah and Canada keeps the series fresh and allows us to offer new challenges whether you’re a veteran ultrarunner or new to the sport.”

Each event will be held over two days, with the GORE-TEX 50 Mile, 50K, Marathon, Marathon Relay and Kid’s 1K race held on Saturday, and the Half Marathon, 10K, 5K races and Kid’s 1K raceheld on Sunday with support from sponsors, including GORE-TEX, Clif Bar and Smartwool.

The Endurance Challenge Series will culminate at the Championship event in California where men’s and women’s top finishes are recognized and rewarded including the coveted grand prize of $10,000 for the GORE-TEX 50 mile finishers.  Runners can begin preparing for their race distance with free Mountain Athletics training programs at

In addition to The North Face Endurance Challenge, The North Face global endurance events include, The North Face Endurance Challenge Argentina – March 23, TheNorth Face Ultra-Trail Mt. Fuji – April 24 www.thenorthface.com/mountainathletics.

(Japan), The North Face Endurance Challenge Costa Rica – May 31, The North Face Lavaredo Ultra Trail – June 27 (Italy), The North Face Endurance Challenge Ecuador – June 29, The North Face Ultra-Trail du Mont Blanc – Aug. 29 (Europe) and The North Face Endurance Challenge Chile – Oct. 19.

For more information on The North Face Endurance Challenge visit http://www.thenorthface.com/en_US/endurance-challenge, or check out www.neverstopexploring.com for the latest company, athlete and product news

By press release