Beneteau changes Norwegian importer

Aaby Marine AS has taken over the importing of Beneteau motor and sailing boats.

Norway's Aaby Marine AS has taken over the importing of Beneteau motor and sailing boats from former importer, Normar.

“Normar Yachts have chosen to end its business in boating and the cooperation with Beneteau. The relay baton will be handled over to some new very skilled players, one for the sailing yachts and one for the motor boats”, Normar writes in a short message on its website.

Normar has been the Beneteau importer for Norway for more than 20 years. The company has been driven by Even and Anne-Line S.

Aaby Marine AS, located in Leangbukta to the south of Oslo, is one of the companies that will take over Beneteau imports, but it is not yet clear which models they will work with.
Norway's Suzuki outboard importer, Erling Sande AS, will continue as an importer of Beneteau's outboard engine powered boats.

About Aaby Marine.

Aaby Marine A / S is the largest distributor of Windy . The company was established in 1983 by Einar Aaby who had sailed all the world's oceans . For over 30 years , and after we have sold over 1000 Windy Boats has Aaby Marine 's business philosophy has been that our customers are our best selling point.

Our main partner is Mound Båtservice AS. This ensures that our customers get optimal follow-on service, repairs and retrofitting of equipment and storage.


About Beneteau:

Manufactured in France, there is no mistaking the smooth lines and elegant sailing profile of a luxury ocean going Beneteau yacht (and the Beneteau-owned Jeanneau). Whether it's a racing yacht you seek (such as one of the the now-legendary Firsts), or a luxurious blue water cruising yacht (the inimitable Beneteau 50 and 57 and the Oceanis Clippers), or a one design classic (the Beneteau 25, the 25 Platu, the Figaro I and II and the First Class)

The first Beneteau workshop was founded by Benjamin Beneteau, a naval engineer, in 1884 at St-Gilles-Croix-de-Vie. In 1912 Beneteau launched the first ever motor boat and in 1962 the third generation of the Beneteau family pioneered the use of polyester fibres in boat building. It was the launch of the First range in 1982 that made Beneteau into a leading name in boat building and blue water sailing, synonymous with clean design and top-end specifications. To this day the company maintains its dual focus on motor and ocean sailing boats, and there have been some interesting conversions of cruisers to ocean racers and occasionally vice versa. In 1995 the Groupe Beneteau bought out Jeanneau, adding another luxury marque to its already stunning stable of motor and sailing boats.

Beneteau now offers 28 different production models from 21 to 53 feet. We will endeavour to cover all of these here in due course but the best-known of the ocean sailing yachts are arguably the First 21.7, First 30, First 31.7, First 38 and the Oceanis 323, Oceanis 343 and Oceanis 423. Many older boats remain in circulation, including the Beneteau 25, the Moorings and Evasion ranges, but the ranges currently in production for 2006 are the Oceanis (suitable for blue water sailing and cruising), the First (suitable for racing and also popular with sailing schools) and the Cyclades (launched in 2005 to meet the needs of first time boat buyers, charter companies, and fractional ownership schemes).