Seattle, Wash. (May 28, 2014)— K2 Sports
has announced the appointment of Ben Wallace to Vice President of U.S.
Sales. Wallace will be responsible for leading sales management teams
for K2’s portfolio of brands, K2 Skis, K2 Snowboarding, K2 Inline
skates, Ride Snowboards, Line Skis, Full Tilt Boots, Madshus Nordic and
Atlas and Tubbs snowshoes. Wallace will focus the majority of his
efforts on K2 Skis’ domestic sales and will report directly to Tim
Petrick, President and CEO of K2 Sports.
“I am thrilled to have Ben Wallace return to lead K2’s sales efforts
in the U.S. market,” said Petrick. “Ben was a key member at K2 from
2002-2011, where he progressed from Ski Product Manager to U.S. Sales
Manager for Line/Full Tilt, and ultimately to U.S. Sales Manager for K2
Skis. His knowledge of the internal workings of K2 and understanding of
the needs of our retail partners will allow him to hit the ground
running.”
Ben Wallace graduated from the University of Oregon with a degree in
business and a minor in economics. A lifelong skier, Wallace coached ski
racing at Sugar Bowl, Calif., for a season following graduation and
then worked at Sony Electronics for two years in the Creative Services
Department. Prior to returning to K2 Sports in his new role, Wallace was
U.S. Vice President of Sales for POC helmets and protective gear.
“K2 has played a major part in my life, personally and
professionally, for well over a decade, and I am thrilled to be
returning to lead their domestic sales efforts,” said Wallace. “K2 has
world class products, people and a brand heritage with an undeniable
spirit that I am very happy to be a part of again. I’m looking forward
to working with our retailers across the United States to provide the
products and service they need to be successful.”
About K2 Sports
K2 Sports, based in Seattle, Wash., has achieved unparalleled success
through innovative product offerings, marketing programs and multiple
brand acquisitions. The company operates 14 brands and is globally
renowned for its non-traditional advertising, graphics and high
performance products throughout its portfolio. With wholly owned
subsidiaries in Canada, Central Europe, Japan, Korea and Scandinavia and
distribution in more than 60 countries, K2 Sports continues to assert
its position as a global leader across multiple categories of sporting
goods.
For more information, visit k2sports.com. K2 Sports is a part of
Jarden Corporation (NYSE: JAH).
By press release
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