Research and Markets: Global Sports Nutrition Market - Forecasts to 2019: Major Players in This Market are Maxinutrition, Glanbia, PepsiCo, Coca-Cola and Clif Bar & Company

DUBLIN-- Research and Markets  has announced the addition of the "Global Sports Nutrition Market - Forecasts to 2019: Major players in this market are Maxinutrition, Glanbia, PepsiCo, Coca-Cola and Clif Bar & Company" report to their offering.

The Sports Nutrition market is witnessing a shift at the consumer end, with new groups (recreational and lifestyle users) increasing their share in comparison with traditional consumers (bodybuilders and athletes). The change is mainly driven by increasing health awareness, followed by other drivers including rising number of health clubs and fitness centers, and urbanization.

Health clubs and fitness centers act as central distribution centers for sports nutrition products for all consumer groups, including bodybuilders, athletes and recreational users. In recent years, the number of health clubs has increased worldwide, creating more opportunities for sports nutrition products manufacturers to target health club members.

Sports events offer a great platform for sports nutrition manufacturers and distributors to spread awareness about their brands and products. Major brands (across consumer goods) sponsor these events to reach out to a large section of their target audience. Some of the major events coming up in the next few years that offer great promotional opportunities are the 2014 FIFA World Cup (Brazil), 2014 ICC World Twenty20 (Bangladesh) and Formula1 racing (India).

However, as consumers in developing nations are increasingly spending their income on health and health related products, these economies are expected to pose a serious challenge to the supremacy of developed economies. The sports nutrition market is bifurcated into three segments:

Sports Food, Sports Drinks and Sports Supplements.

Key Topics Covered:
 
1 Preface
2 Executive Summary
3 Sports Nutrition - Industry Overview
4 Sports Nutrition Market - Product Segment Analysis
5 Sports Nutrition - Regional Analysis
6 Competitive Landscape
7 Company Profiles

Companies Mentioned:

• Clif Bar & Company
• GNC Holdings
• Glanbia
• Maxinutrition
• PepsiCo
• The Coca-Cola Company
• Universal Nutrition

For more information visit http://www.researchandmarkets.com/research/tgj6lt/sports_nutrition

Contacts
Research and Markets / Laura Wood, Senior Manager / press@researchandmarkets.com / U.S. Fax: 646-607-1907 / Fax (outside U.S.): +353-1-481-1716

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