10/06/2014

Kwik Tek Acquires Synergy Sports Snowshoe and Traction Brands

Kwik Tek, Inc., manufacturer of AIRHEAD® and SPORTSSTUFF® watersports products, based in Denver, Colorado, acquired Synergy Sportz on April 4, 2014.

Synergy Sportz is the manufacturer of YUKON CHARLIE’S® and SHERPA® snow shoes, snow shoe accessories and trekking poles and SLIP NOTS winter traction devices.

 Aaron Kramer CEO of Kwik Tek comments “This acquisition will accelerate Kwik Tek’s growth in the winter sports market. We are both industry leaders on our own, and we will be even stronger and better together." We are excited to be working together with the Yukon Charlie’s team!” According to Dan Roy, former co-owner and now Vice President of Winter Sports Synergy Sportz,

“We have been looking for the right partner to help us continue to build on the success of the Yukon Charlie’s brand name in the winter sports and outdoor recreation markets.  We feel becoming part of the Kwik Tek platform is a perfect fit.  We look forward to working with the Kwik Tek team and are excited about growing the overall family of brands”.

Bill LaPierre former co-owner of Synergy Sportz, continuing as Sales Manager for Kwik Tek and Synergy Sportz comments, “I truly believe this partnership will strengthen our long term relationships with key customers by continuing  our commitment of providing the best in winter gear, and now being able to present a true all season line of outdoor recreational products with Kwik Tek’s brands and products".

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