Rip Curl announces My Bikini summer tour featuring Alana Blanchard, Bethany Hamilton, Tyler Wright, Nikki Van Dijk and Pauline Ado

Costa Mesa, CA (June 26, 2014): MY BIKINI, Rip Curl’s award-winning perennial swim campaign that aims to empower the Rip Curl girl, while showcasing our team and ambassadors, will be going mobile this summer.

Rip Curl is excited to announce the launch of the Rip Curl My Bikini Tour Summer 2014 this July 16-21, starring our elite girls team: Alana Blanchard, Bethany Hamilton, Tyler Wright, Nikki Van Dijk and Pauline Ado. With a small break on the ASP Women’s WCT, the girls will be hitting the road on both coasts of the USA to interact with fans and surf their way into summer.

Aside from in-store appearances at a few of Rip Curl’s valued retail partners, the girls will be working with media, creating content, and documenting the adventure as it unfolds. Daily blog posts will showcase the girls’ journey as it unfolds on ripcurl.com.

Tour:

July 16 - Jack’s Huntington Beach, CA:
Time: 4-5:30 pm
Attendees: Bethany Hamilton, Alana Blanchard, Tyler Wright, Nikki Van Dijk, Pauline Ado, Brisa Hennessey

July 18 - Ron Jon’s Cocoa Beach, FL:
Time: 1-2:30 pm
Attendees: Alana Blanchard, Tyler Wright, Nikki Van Dijk, Pauline Ado,

July 20 - Hansen Surfboards, Encinitas, CA
Time: 4-5:30 pm
Attendees: Bethany Hamilton, Alana Blanchard, Tyler Wright, Nikki Van Dijk, Pauline Ado, Brisa Hennessey, Bailey Nagy

Not only will we be documenting the Tour through ripcurl.com, but the girls will be giving away gear along the way. Follow @ripcurl_usa on instagram and twitter for more details.

Special thanks to My Bikini Tour partners FlexFit, GoPro, Sambazon, and Wahoo’s Fish Tacos. Check out http://www.ripcurl.com/us/events/my-bikini-summer-2014-tour.html for My Bikini Tour updates, and follow us on Instagram and Twitter, @ripcurl_usa for up-to-date news, pictures, giveaway announcements, and more!

By press release