Oceanside, CA - August 19, 2014 - Skate Crate, the new retro-skateboarding inspired brand, launches today with a highly anticipated Kickstarter campaign. The brand, created by Blockhead Skateboard's founder and original Built To Shred TV show creative director Dave Bergthold, takes skateboards back to their 100-year-old origins.
Skate Crate takes skateboarding's original concept of a 2x4 with metal wheels and a fruit crate and fuses it with modern designs and components, creating a smooth ride and stylish mode of transportation. The initial product line includes both easy-to-build and decorate DIY kits as well as fully-assembled, finished products featuring art by respected skateboard artists Ben Horton and Ron Cameron.
Utilizing high quality Baltic Birch and Canadian Maple for both the crate and modern skateboard deck, Skate Crate replaces the bone shaking metal wheels of old with smooth riding urethane cruiser wheels. The crates feature eyelet hooks to easily tie down a 12-pack, groceries, or a backpack inside the box. Vintage fruit crate labels, classic motorcycle racing, and car club designs were the influence for the fully-assembled Flying Tiger, Raceway, and Sidewalk Screamer models. The DIY kits come unassembled with racing-inspired decals available to encourage hands-on fun.
"Right now there's a backlash about screen time, media overload, and the drive time people are faced with," says Skate Crate founder Dave Bergthold. "When people have a chance to be creative or have some fun, it's on limited time, so we wanted to make something that incorporates both DIY creativity and being outdoors. The Skate Crate offers a stylish design and is fun for both adults and kids. Plus, with the DIY kit we've given people the opportunity to add their own style and creativity and given them a little direction if they need it."
About Blockhead Skateboards :
Blockhead was founded in 1985 in a northern California garage by Dave Bergthold and lasted about ten years. During that time many friendships were made, good times were had, careers were launched, and lots of great skateboarding went down. Blockhead definitely made it’s mark in the skateboarding world whether it was the original style of Ron Cameron’s artwork, heated sessions on the most famous mini-ramp of all times ‘The Blockhead Ramp’, or the wealth of talented individuals that went on to shape the future of the skateboard industry or excel as professional skateboarders. Ever hear of Rick Howard, Steve Berra, Jason Dill, Omar Hassan, Jeremy Wray or Laban Pheidias?
Garage days revisited
Blockhead has been dug up from the grave and dragged it back into the garage. The old videos have been remastered and re-released and some of the old favorite board graphics have seen new life again. Ron Cameron, the original Bockhead artist has even inked some new graphics, the latest being a new Hard Times 8 and custom one-of-a-kind “skARTplanks” all coming beginning of 2011. The new board shapes are designed to be modern, yet have some fun and funky influences from the old classics.
Oh, there’s even a new Blockhead Ramp! Sessions are still going down regularly on the 20+ year old coping from the original bowl.
By press release
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