Seattle, WA (January 19, 2015) -- Madshus, the world’s leading
performance Nordic ski company, has expanded its IntelliGrip® skin
program to include an integrated base solution for a more hands-off
classic skiing experience. Available on the Terrasonic Classic ski, the
IntelliGrip® Base brings the performance of the IntelliGrip® skin into
the construction of one of the most popular Race Performance skis in
the Madshus line.
The goal behind the IntelliGrip® Base is to deliver a product that
appeals to a wide range of users and encourages newcomers to take up
cross-country skiing without the worry of mastering classic ski prep or
technique early on. By blending the trusted performance of the
Terrasonic Classic with the reliability of innovative IntelliGrip®
skins, the all-new Terrasonic IntelliGrip® Classic makes classic skiing
even easier.
Madshus has manufactured its Mohair/nylon-blended IntelliGrip® skins
for a number of years; however, this marks the first time the brand
has built a ski using an integrated IntelliGrip® skin base. Fully
merging the IntelliGrip® skin into the base underfoot gives the
Mohair/nylon blended skin profile optimal grip and glide in all
conditions. It’s what Madshus describes as a Simply Skiing! solution
that will keep you skiing for longer, while removing the guesswork out
of ski prep.
Key features include:
- Confident traction in all snow conditions
- Prevention of ice formulating in the kick zone
- Better glide than normal waxless skis
Madshus is proud to incorporate technology in their products that raise
the bar when compared to other Nordic ski brands. For example, in
2014, the brand introduced Madshus empower™ as a means of creating
customized performance through its digital interface and accompanying
Madshus empower™ app. The Terrasonic IntelliGrip® Classic is yet
another example to illustrate Madshus’ innovation and creativity in
designing products that inspire people of all experience levels to ski.
The Madshus Terrasonic IntelliGrip® Classic ski ($370 MSRP) will be
introduced at the 2015 Outdoor Retailer Winter Market, SIA and ISPO
tradeshows, and will be available for purchase at retail in the fall of
2015. For more information about Madshus and it’s latest news and
product line, please visit madshus.com.
About Madshus
The world’s oldest ski brand, Madshus’ Norwegian heritage dates back to
1906. From the original woodworking craftsmanship of its founder, to
today’s state of the art production processes and materials, Madshus is
the standard to which all other Nordic skis are held. Whether for World
Cup level racing, fitness skiing, cruising, metal-edge touring, or
cross-country downhill, Madshus continues to apply that same keen
craftsman’s eye to each ski, boot, and pole it produces. Over 100 years
since it’s founding, Madshus’ storied commitment to the art and craft
of ski making resonates today in the same consistent standard of
excellence all performance Madshus skiers have come to expect. Madshus
is a member of the K2 Sports family of world-leading winter sports and
outdoor recreational brands.
Source Madshus©
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