Electric appoints EMEA marketing manager

San Clemente, California - Electric is pleased to announce that Alexis Maillet has joined the company as European Marketing Manager. Maillet will be based in Electric’s main EMEA office in Anglet, France, and will report directly to Anthony Cazottes, Electric’s General Manager in Europe.
“I am really stoked to join the Electric team. It's a premium brand that I’ve always loved and I'm super motivated to takeup this challenge. I am excited to join a dream team and look forward to get cracking and take Electric to the next level in Europe.” - Alexis Maillet

“Having worked with Alex in the past, I know his reputation, enthusiasm and relentless energy combined with excellent marketing expertise make him the perfect candidate to orchestrate our marketing strategies in the EMEA region. I am proud to have him join our growing team of talents.” - Anthony Cazottes, General Manager
 
ABOUT ALEXIS MAILLET

Alexis brings more than 12 years of experience in marketing with a strong focus on the international action sports business. Most recently, Alexis was Marketing Manager EMEA at Fox and prior to that he spent over 8 years at DC shoes where he held several roles in the European Sales and Marketing Department before being promoted to European Marketing Manager Snow and Action Sports in 2010.
 
ABOUT ELECTRIC

Electric is a global, premium sport and lifestyle accessory brand rooted in Southern California’s rich action sports, music, art and customization culture. Electric designs and markets an extensive line of watches, sunglasses, snow goggles, snow helmets, bags, apparel and accessories throughout the globe. In 2011, Electric became part of the Kering group, a world leader in apparel and accessories.

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