Business news :Westcomb continues rapid brand growth with new Rocky Mountain sales agency

In response to growing consumer demand for innovation and 100% domestic manufacturing, Westcomb Outerwear (www.westcomb.com) has elevated its Rocky Mountain brand presence with the addition of the Smoky Anderson sales agency.

With more than 30 years of experience in the outdoor industry, the agency will feature Owen Dennehy and principal Smoky Anderson representing Westcomb in Colorado, Wyoming, Utah and New Mexico.

The new agency joins Kiwi Outdoor of the Pacific Northwest (Dave Cockburn), Moraine Sales of the East Coast (Todd Fairbairn and Peter Cahill), and Bodhi Agency of the Midwest Territory (Matt Johnston and Asher Sassounes).

Known for ultralight performance, durability and warmth, Westcomb is 100 percent designed, tested and built in North America. 

Westcomb’s commitment to quality, fit and performance has resulted in a growing list of product awards and media exposure.   The Vancouver manufacturer has taken home seven North American Apex Awards since 2006 as well as two Backpacker Magazine Editor’s Choice Snow Awards.    This season, the brand’s innovative products have appeared on the pages of Outside, Backcountry Magazine, Men’s Journal, Mountain, National Geographic, Elevation Outdoors and many others.

Westcomb Outerwear will showcase their newest products at the upcoming Outdoor Retailer Winter Market Show.    To book a retail preview of the line, please contact Tommy Knoll, tommyk@westcomb.com or (720) 675-7841.

ABOUT WESTCOMB:  Westcomb (www.westcomb.com) creates innovative, stylish, performance-driven outerwear for men and women that is 100 percent made in North America and 100 percent committed to performance.  Made to be worn in the most demanding conditions, Westcomb gear achieves a standard of excellence that is attainable only through the constant access and oversight provided by their industry leading commitment to local manufacturing. Conveying a true passion for the outdoor experience, Westcomb’s 2012-13 collection features strategically minimalist designs, blending essential features for active athletes with an international, athletic fit.  Westcomb builds their unique performance apparel with a remarkable roster of industry leading supplier brands including  Polartec NeoShell, eVent, Schoeller, Primaloft, Pertex, YKK, Mapp, Riri, and the world’s finest Hutterite goose down.  For more information on Westcomb, please visit www.westcomb.com.

Drew Simmons /   Drew@palemorning.com / 802.265.0007