To support a steady rise in brand growth and consumer demand,
Westcomb Outerwear will partner with Denne Sport Sales, effective
immediately.
Headquartered in Otsego, Minn., Denne Sport Sales
represents outdoor leaders and innovators throughout the Midwest. With
a veteran staff including agency principal Joe Denne, Kathy Bullard and
Kirby Laughlin, the Denne Sport Sales team will provide more than 60
years of combined agency experience in support of the Westcomb brand.
“Westcomb
is a great fit for retailers anywhere, particularly in the Midwest,”
said Joe Denne, founder and president of Denne Sport Sales. “Their
designs are minimal but never simple, blending the finest performance
materials with refreshingly comfortable and stylish cuts.”
Known
for excellence and innovation, Westcomb Outerwear has secured numerous
accolades in the last 12 months, including a recent 2013 National
Geographic Adventure “Gear of the Year” award.
This season,
Westcomb debuted their first spring/summer collection – a compelling new
assortment of performance apparel designed for warmer weather outdoor
adventures.
As with all Westcomb designs, the 2013 spring/summer collection is 100% made in Vancouver, British Columbia.
“Joe’s
experience with industry leaders and innovators is a perfect match for
Westcomb, especially as the brand continues to grow,” said Alan Yiu,
president and lead designer of Westcomb. “We look forward to seeing
the brand grow throughout all of Joe’s retailers.”
ABOUT WESTCOMB:
Westcomb (www.westcomb.com)
creates innovative, stylish, performance-driven outerwear for men and
women that is 100 percent made in North America and 100% committed to
performance. Made to be worn in the most demanding conditions, Westcomb
gear achieves a standard of excellence that is attainable only through
the constant access and oversight provided by their industry leading
commitment to local manufacturing. Conveying a true passion for the
outdoor experience, Westcomb’s 2012-13 collection features strategically
minimalist designs, blending essential features for active athletes
with an international, athletic fit. Westcomb builds their unique
performance apparel with a remarkable roster of industry leading
supplier brands including Polartec NeoShell, eVent, Schoeller,
Primaloft, Pertex, YKK, Mapp, Riri, and the world’s finest Hutterite
goose down.
For more information on Westcomb, please visit www.westcomb.com.
Drew Simmons / Pale Morning Media / Drew@palemorning.com / 802.265.0007
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