Mobile app : Nike Cup 247 Brings Mobile Innovation to the Pitch in Korea

Nike Korea hosts five-a-side tournament powered by mobile app allowing footballers to kick off anytime, anywhere.

Nike Korea kicks off the fifth annual Nike Cup five-a-side tournament by adding a new technical innovation to the playing experience.

Renamed Nike Cup 247 to highlight the opportunity for footballers to play “Anytime, Anywhere,” this year’s event debuts a mobile application platform that enables players across Korea to register teams, select opponents and arrange match dates with venues. The app, available on various platforms, also features real-time updates, match result reporting and live chats for team updates. 

The month-long Cup has grown into a prestigious stage for young and aspiring footballers. Regional preliminaries begin May 13 and will be managed using the Nike Cup 247 application, arranging match schedules, and sharing game results and league standings of the first-round matches. The app will also serve young footballers by recording points for wins, draws, losses and matches played. Social media engagement will be rewarded with team crest personalization, custom kit printing services and through various football product giveaways.

Successful teams will move on to regional finals held in Seoul, Daegu and Busan. Winners of the regionals will be invited to compete for the national championship title in June. 

Since 2009, the Nike Cup has been Korea’s premier five-a-side football tournament for young footballers. Previous winners participated in the Nike Cup England Tour where they watched English Premier League matches and received coaching from Manchester United football school coaches. 

For more information on Nike Cup 247, visit Korea’s Nike Football blog. The app will be available on the App Store and other platforms on May 13.

Source Nike