Nike Korea kicks off the fifth annual Nike Cup five-a-side tournament by adding a new technical innovation to the playing experience.
Renamed Nike Cup 247 to highlight the opportunity for
footballers to play “Anytime, Anywhere,” this year’s event debuts a
mobile application platform that enables players across Korea to
register teams, select opponents and arrange match dates with venues.
The app, available on various platforms, also features real-time
updates, match result reporting and live chats for team updates.
The month-long Cup has grown into a prestigious stage
for young and aspiring footballers. Regional preliminaries begin May 13
and will be managed using the Nike Cup 247 application, arranging match
schedules, and sharing game results and league standings of the
first-round matches. The app will also serve young footballers by
recording points for wins, draws, losses and matches played. Social
media engagement will be rewarded with team crest personalization,
custom kit printing services and through various football product
giveaways.
Successful teams will move on to regional finals held in
Seoul, Daegu and Busan. Winners of the regionals will be invited to
compete for the national championship title in June.
Since 2009, the Nike Cup has been Korea’s premier
five-a-side football tournament for young footballers. Previous winners
participated in the Nike Cup England Tour where they watched English
Premier League matches and received coaching from Manchester United
football school coaches.
For more information on Nike Cup 247, visit Korea’s Nike Football blog. The app will be available on the App Store and other platforms on May 13.
Source Nike
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