Business people : Sterling Rope Hires New Director of Marketing

Carolyn Brodsky, President of Sterling Rope

Biddeford, ME, Jun 21, 2013 -
Biddeford, Maine (June 13th, 2013) – Sterling Rope Company, Inc., is proud to announce the hiring of Mattison Crowe as their new Director of Marketing.  Mattison will work closely with Sales and Product Development to create and execute the company’s long term marketing strategy within their key lines of business.

Carolyn Brodsky, President of Sterling Rope says, “We are absolutely thrilled to have Mattison join our team.  He brings the right mix of talent and discipline to the role, which will help Sterling be more aggressive with our goals to position us as the worldwide leader in life-safety products.”

Mattison has more than a decade of experience working in the outdoor and sports industries.  Before joining Sterling, he was Brand Manager for Craft Performance Apparel, overseeing their baselayer, cycling, nordic, running, and triathlon categories in North America.  Prior to that, he served as Marketing Manager at Seven Cycles, the largest all-custom bicycle manufacturer in the world.  He earned his MBA and BA from Cornell University.

About Sterling Rope Company
Celebrating their twentieth year in business, Sterling Rope is the leading manufacturer of life safety rope and cord.  Working closely with athletes, first responders and rope technicians, we develop products that offer innovative solutions for life-safety in work and recreation applications.  Made in the USA, Sterling is committed not only to building the best products, which now include hardware, but also to provide the absolute best customer service.   For more information, please contact Mattison Crowe, Director of Marketing at 207-282-2550 or marketing@sterlingrope.com - www.sterlingrope.com

Mattison Crowe
Director of Marketing / Sterling Rope Co., Inc./ marketing@sterlingrope.com
207-282-2550 ext 3102