The first of these new flagship stores will be in Seoul, South Korea, and is slated to open April 11. The location, in the heart of Seoul’s high-class Gangnam District, will be the biggest store to date. The 2-story location will be situated alongside major fashion houses and sporting goods manufacturers.
“We are excited that our brand retail platform is experiencing such great success,” said Tony Palma, CEO, Ogio. “We feel we are at the tip of the iceberg, with another six additional locations being evaluated for launch prior to the year ending.”
“The Seoul location is a testament to the explosive growth we foresee for the Ogio brand in Korea,” said Jae Hong June, CEO, MFS Korea (Ogio’s distribution partner). “We feel the Korean consumer will love the Ogio lifestyle, and its fashion-forward, adrenaline-driven styling.”
The second new location in Jakarta, Indonesia, is slated for opening in May. This location, housed in the oldest business district in Jakarta, will showcase an expanded golf area, complete with Ogio golf bags, apparel and footwear.
“The success of our retail locations in China has caught the attention of our International distribution partners beyond our expectations,” commented Mark Talarico, GVP of International, Ogio. “The flagship store concept is proving itself to be a fantastic marketing, sales, and most importantly, brand awareness driver.”
Ogio International got its start 25 years ago with a line of gym locker bags designed to keep fitness enthusiasts on the go and organized. Today, the company offers bags and backpacks for golf, motorsports and work. Its Endurance collection specifically designed for triathletes, runners, cyclist and fitness enthusiasts that offer the perfect combination of protection, comfort and organization. Ogio is the official bag of choice for professional cycling team, Team Argos Shimano, and is the official bag of Iron Man, the highly acclaimed organizer of events for triathletes.
By press release
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