Retail news : Nike plays in duo with Snowbeach in Paris

Nike has opened its first store in Paris dedicated to skateboarding. The American brand has chosen to rely on the control of the local market Snowbeach. The Nike store by Snowbeach ...

The shop of 50 square meters, located 32 boulevard Richard Lenoir, near the Place de la Bastille, in the eleventh arrondissement, was baptized by Nike Snowbeach. The Swoosh is indeed associated with Snowbeach Warehouse, to implement this store.

The space, formerly a reserve store founded in 1992, has been reviewed by teams of Nike....

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