MAHFIA SESSIONS was created to highlight, encourage, educate, influence and entertain a unique network of females whose passions live amongst the active lifestyles of snow, skate, surf, wake, moto, bmx, music and more.
The series was specifically designed for females working in or interested in the action sports industry.
“We are really excited to kick off our first event at Mammoth Mountain,” comments MAHFIA founder Kim Woozy. “As these networking events continue to evolve and grow, the focus will always remain the same– to unite and inspire women while providing an opportunity to get out and ride together. In addition to Southern California, we are planning to host events in new locations this year including New York and the Pacific Northwest.”
The kick off weekend in Mammoth will be full of networking and is set to include two events, both of which will be taking place at Underground Lounge in the Mammoth Village. There will be a networking mixer on Friday, March 21 from 7-9 p.m., providing attendees a place to mingle and connect with fellow industry women over drinks and music at Mammoth’s hottest new après location.
Saturday, from 4-6 p.m. an industry panel titled, “A Tribute to Female Pioneers In Snowboarding” will be featuring some of the most influential women in action sports, including B4BC’s founders Lisa Hudson, Kathleen Gasperini, Shannon Dunn-Downing, industry marketing veterans Gaylene Nagel, Miki Keller and snowboarding & skateboarding pioneer Cara-Beth Burnside.
The panel will give attendees an opportunity to listen to these accomplished women discuss topics related to the past, present and future of women in action sports.
Throughout the weekend at Mammoth Mountain, B4BC will be hosting live music, yoga and wellness activities, a lap-a-thon fundraiser and tribute ride as part of the Shred The Love winter tour.
To participate in MAHFIA SESSIONS and be a part of an exclusive women’s networking series for a unique opportunity to gain valuable knowledge from female athletes, brand managers and marketing executives, sign up today at http://groupynetwork.com/2014/02/11/mahfia-sessions-mammoth/.
Check out the video teaser here: http://youtu.be/bRtSLjKZFYE
About MAHFIA
MAHFIA is a network of female pro athletes, artists and influencers in action sports culture. We represent an unparalleled generation of females whose physical skills and individual styles are matched by a desire to push the limits and defy the norm. MAHFIA.TV immerses viewers in the lives of the MAHFIA team and friends as we travel the world with our boards, killin it softly
About GROUP Y
Group Y is the original and leading collective of professionals focused on youth marketing, action sports, entertainment and other progressive and expressive cultures. Our mission is to share insights across industries and ignite ideas that inspire the current and next generation leaders and decision makers. Using events, outreach, content and consultation, Group Y takes the work out of networking and strengthens the areas where industries overlap.
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