09/05/2014

Adidas Exploring Sale of Rockport

Adidas is considering offers for its Rockport comfort shoe brand, Chief Executive Herbert Hainer said Tuesday on the company's first quarter conference call.

"We are listening to these offers," Hainer said, according to Reuters. Hainer noted that the company has been continually asked if Rockport is for sale.

A Wall Street Journal report indicated Adidas hired investment bank Guggenheim Partners to explore such a sales.  Rockport has between $30 million and $40 million in annual earnings before interest, taxes, depreciation and amortization, or Ebitda, sources told the Journal. As such, the sources said Rockport could command $300 million or more.

Rockport, which was acquired by Adidas when it bought Reebok in 2006, had sales of $53 million in the first quarter, down 12.1 percent on a reported basis and off 6.9 percent on a currency-neutral basis.

By press release

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