With BikeRoar’s free listing retailers have a new online platform for marketing their stores and products while enabling them to reach out to more customers quickly, easily and with minimal cost. With the site's innovative new GeoIP database architecture, consumers can also search for retailers by brands sold, by location or both with ease.
“We wanted to emphasize the local aspect of the search so that retailers in that city or town can maximize their exposure to cyclists nearby,” said Dax Neech, BikeRoar business development manager. “BikeRoar is a great tool for dealers to have in their belt to let cyclists know who they are and what they carry.”
The free basic listings provides each dealer an “About Us” section, options to feature a store logo, opening hours and contact details, the option to review products and a section to showcase brands carried. To ensure customers can easily locate dealer's stores, the site also offers a feature that allows the fine-tuning of a Google Street View of their store location.
BikeRoar will soon roll out a Premium listing which offers dealers the advantage of additional options designed to better engage with customers. These features include the ability to showcase stocked inventory and pricing of what’s available in-store, promotional specials, advanced analytics and in-depth shop information such as videos, staff interviews and store tours.
“Brick and mortar shops might not always be able to compete with online in price, but they’ll always win when it comes to convenience and service, and BikeRoar provides a platform where they can go head-to-head with online retailers in all three categories, not just retail price,” said Patrick McBride, BikeRoar National Accounts Manager.
For more information about BikeRoar, visit www.bikeroar.com, or contact U.S. Accounts Manager Patrick McBride at patrick.m@bikeroar.com or 815.561.4610.
About BikeRoar
Founded in 2011, BikeRoar is a breakthrough cycling website platform combining unbiased reviews, tech tips and product advice with a powerful online dealer search function that allows cyclists to find the brands they want from shops nearby. Independent bicycle dealers can also promote their inventories, staff knowledge, service options and more to gain more customers and make their business easy to locate. For more information, visit www.bikeroar.com.
MEDIA CONTACTS:
Laarni de Lusong, BikeRoar, Online Marketing Manager, marketing@bikeroar.com
Chip Smith, SOAR Communications, 801.656.0472 x1(wk) / 801.597.7515(cell), csmith@soarcomm.com
(Industry News Release Written By: Chip Smith)
Aucun commentaire:
Enregistrer un commentaire