05/08/2013

Trade show : Spain, International brands are preparing the debut of their new models at Barcelona Boat Show

Leading international manufacturers in the nautical sector have already announced the presentation of their mew models at the 52nd Barcelona Boat Show, which will be held from September 24th to 29th in the remodelled Port Vell facilities.

Last year, the Barcelona Boat Show launched a new model and brought forward its dates while, this year, visitors will be able to enjoy various unveilings during the event. In Port Vell's Espanya and Fusta docks, the public will see the latest from firms such as Jeanneau's new Velasco 43  and Prestige 450; Bavaria's Virtess 420 Fly; the new Azimut 80 and the Cobalt R5 both presented by Marina Estrella; and Bénéteau's Flyer Gran Turismo 49 HT.

Princess will also be participating with its three latest models: the sporty Princess V57, and the large MY72 and MY98 yachts. A world premier from the American firm Crownline will be the 294 CR, a 9.15-metre family and sports boat with cabin. The list of new boats includes the Windy Nordic models, such as the Coho 29 and the Parker 770 Weekend and Parker 800 Weekend, recently arrived in Spain and the two new Pioneer 17 and Multi. A highlight in the fisher-cruiser category is the new Quicksilver 755 Captur Pilothouse.

From national firms, two world premiers will be the new Lema Koper 19, with great versatility of use and possibilities; and the V2 Boats 5.0 from BYD Group (Barcelona Yacht Design Group), the design of which favours stability and reduces rolling. Another highlight is the new fisher-cruiser Starfisher ST 850 OBS. 

The Galician shipyard Rodman will also be exhibiting some outstanding models, such as the Spirit 31 and the Muse 54 and 74, as well as the designs of the new Muse 44.

Sailing lovers will also be delighted by premiers, such as Bénéteau's Oceanis 55; the Hanse 505 and 345, two of the latest creations of the German shipyards that are being brought to Barcelona by their distributors for Spain, Marina Estrella; the new Dehler 38 and the new Lagoon 52 catamaran.

"This year, the event will again show its potential as a leading sales platform and meeting point in the field of nautical sports and recreation in Spain", said the President of the Organising Committee, Luis Conde. He added "the show is a vital event for the sector, since visitors know it is a unique opportunity to buy, make contacts with nautical companies and discover all the latest products".

In this sense, according to an opinion poll conducted by Fira de Barcelona, almost 30% of visitors at the last show came with the aim of making a purchasing decision, 9.4% more than at the 2011 edition.

A show that is on a par with international events
 
Fruit of the collaboration between the Barcelona Boat Show and the Asociación Nacional de Empresas Náuticas, ANEN, the leading representative and of the national nautical sector, the event's organisers have benefitted from the experience and profound knowledge of this body in the design of strategic promotional actions.

"At ANEN, we have informed the Boat Show of the main needs of our companies, such as attracting international buyers in the face of contracted domestic consumption. Another demand from participating firms, and agreed with the show, was to improve its logistics and image in order to be on a par with the model of European benchmark shows. We are hopeful that the efforts made will bear fruit", said Carlos Sanlorenzo, Secretary General of 
ANEN.

For the show's director, Jordi Freixas, the joint work done by the Barcelona Boat Show team and ANEN is fundamental, since it allows the show to adapt its facilities and exhibits to the different types of exhibitors and to the conditions that the sector, through the Association, has raised in order to develop their activity successfully during the show".

Now, both bodies continue to work together, as in previous editions, to develop the programme of institutional activities that will be held during the show and that, this year, will have a more international orientation.

Organised by Fira de Barcelona, with the collaboration of ANEN, the Barcelona Boat Show is the most important in Spain and the only one in the country recognised by the International Federation of Boat Show Organisers (IFBSO).

Barcelona, 1st August 2013
Marta Juvell - Montse García Duque / Fira de Barcelona Press Department

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