Fitness Operator Insights Help Precor Set New Standard in Treadmill Quality, Reliability and Serviceability
WOODINVILLE, WA--( May 15, 2014) - Precor®,
a leading commercial and home fitness equipment manufacturer, today
introduced new Experience™ Series treadmills for fitness operators. The
next-generation equipment, available now for order in the U.S. and
Canada, meets commercial customer needs through long-term reliability
and operational efficiency while also delivering a highly personalized,
maximum-comfort experience for exercisers. Based explicitly on operator,
exerciser and service technician feedback, the Experience Series sets a
new standard in state-of-the-art treadmill technology.
"One of the reasons we've been able to maintain our
reputation for innovation and market leadership is that we regularly ask
for and analyze the opinions of our customers," said Adam Hubbard,
Director of Product Management, Precor. "They keep coming back to us
because they know we are always focused on their success. We put new
technology to work in designs that reflect their priorities."
The Experience Series redesign was based on valuable insights
from an extensive Precor study of its three primary stakeholders:
commercial customers (fitness centers and spas), exercisers and service
technicians. This collective feedback informed the design of its three
new models -- the 885, 835 and 811.
Key enhancements include:
Sleek, Simple, Modern Appearance
-- A clean,
more contemporary design consistent with other recently updated Precor
products, features an updated console dash, providing exercisers ample
space to store their belongings. The all new "user cockpit" features
extended, cushioned handrails, delivering greater privacy and enhanced
ergonomics.
Optimized Stability
-- A brand new frame
design delivers improved console stability, solid feel and quiet
operation. For exercisers, a quiet operation equates to quality, drawing
exercisers to the equipment.
Enhanced Exerciser Personalization
-- The
next-generation Ground Effects® Impact Control System (GFX®) features a
wider 22" running deck for absorbing high-impact movements while
providing maximum stability and a solid push-off. Precor also improved
the performance and efficiency of its Integrated Footplant Technology™
(IFT), which recognizes changes in an individual user's stride and
adjusts the belt speed accordingly. To help users feel less "on display"
while exercising, Precor also lowered its step-up height to 9.5".
Improved Maintenance
-- Experience Series
treadmills are easier to install, clean, maintain, troubleshoot and
service. The belt and deck are easy to replace using common fastener
sizes and lengths. The "Active Status Light," the first-of-its-kind,
allows facility operators and service personnel to quickly assess the
operating status of a machine with a glance.
Increased Energy Efficiency
-- The
equipment's 4 HP AC Drive Motor supplies higher torque and lower power
usage than ever before, helping reduce cost of ownership.
"Precor has made some really ingenious updates to the
Experience Series, such as the status indicator light that will help us
find a fast fix to whatever is wrong," said Chris Pacifico, co-owner of
Eclipse Fitness in Green Brook, New Jersey.
"But they don't stop there;
they also make sure parts are readily available too. Precor understands
that out of order equipment is bad for business."
Each Experience Series model features the company's patented
shock absorption technology, delivering a noticeably smoother and more
natural feeling workout. Operators have a choice of three models -- the
885, 835 or 811 -- to best suit their customers' needs, with full
confidence that the improved fit and finish of each piece will hold up
over time.
"What Precor has shown us with these new models is that they
are listening to what customers want," said Ed Kreuscher, owner of three
New York area fitness facilities, including IXL Health and Fitness
Clubs in Rhinebeck and Saugerties.
"When we evaluate a fitness equipment
provider's new offerings, we're not just looking at who's made the most
or biggest changes, but whether those changes are going to be
meaningful to our business and to our customers. Precor does their
homework and it shows."
Visit the Precor website
to view and compare the new Experience Series models. This
next-generation equipment will become available in Europe, Middle East
and Africa, Latin America, and Asia-Pacific in September 2014.
About Precor
Precor
designs and builds premium fitness equipment for effective workouts
that feel smooth and natural. With a passionate focus on ergonomic
motion, proven science and superior engineering, the company continually
advances the home and commercial fitness industry with breakthrough new
product categories, including, EFX® Elliptical, Adaptive Motion
Trainer® "AMT®" and Preva® Networked Fitness. Precor is a subsidiary of Amer Sports Corporation,
the world's largest sports equipment company, with internationally
recognized brands Wilson, Atomic, Suunto, Salomon, Arc'Teryx and Mavic.
By press release
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