SAN CLEMENTE, Calif., – Filtrate Eyewear is proud to
announce the launch of a new and innovative functional riding sunglass
called the “Hippy Killer”. This style complements Filtrate’s “Working
Class” collection that celebrates artists and craftsman of the everyday
working individual.
The Hippy Killer model is a collaboration with Kutty Noteboom, world
famous Bike and Hot Rod builder.
This innovative new range of eyewear
is both a functional and stylish riding sunglass. Over the past two
years, Filtrate has been developing a sunglass design that would offer
the rider an alternative to wearing uncomfortable goggles. During the
design process, Kutty spent a countless number hours with the Filtrate
team designing and testing the Hippy Killer. “Out of anything I have
ever worn, I’ll stand behind them…” states Kutty.
“With a streamlined design, our Hippy Killer collaboration sunglass
directs wind away from the eyes while letting enough air to prevent the
lens from fogging up while riding.” states Filtrate co-founder Wade
Sutton.
Filtrate’s current “Working Class” collaborations include: The Proper,
designed by Vinnie Morey, The Mayhem, designed by Matt Biolos and now
The Hippy killer, designed by Kutty Noteboom.
The Hippy Killer is available in black matte/grey lens, black
matte/clear lens and chocolate matte/bronze lens with a suggested retail
price is $74.99. The Hippy Killer will be sold at all Filtrate
retailers across the country and available July 5th.
Click on the link to see how the collaboration came to life. http://bit.ly/1ixM4d0
About Kutty Noteboom
Kutty Noteboom was born in Northern California but grew up and has
lived most of his life in Southern California, where he currently
resides. Some people might say he was born into Hotrod royalty, being
the son of a famous car builder Jim “Bones” Noteboom. Bones has been
building cars since the 50’s. Not only has his face been all over
magazines for his cars and motorcycles but he was also inducted into the
Hot Rod Hall of Fame. He also was a part of the drag boat racing in the
60’s & 70’s. Yet in the end, Bones’ specialty all along was
building bad-ass Hot Rods and tricked out choppers. So with that in
mind let’s just say Kutty had gotten a head start in the chopper world.
When Kutty was a young teenager he began to take notice of the artistry,
creativity and thought that goes into a custom car or motorcycle.
Before he became serious about building custom bikes he was busy
listening to punk rock music and trying to get sponsored in
skateboarding.
Over the year’s Kutty’s cars and motorcycles have been featured in many
magazines as well as a documentary with his fellow Sinners called
Choppertown. Today you can find Kutty sitting next to his collection of
early 60’s and 70’s magazines and still rocking out to Punk Rock music
for inspiration into the view of his next timeless design.
About Filtrate Eyewear
Filtrate is committed to the pursuit of individual artistic style. Our
inspiration is the creative noise that surrounds and drives us to
provide a valued alternative to the established order. We make premium
quality accessible so you have more change left over for the important
things in life. CHANGE YOUR PERCEPTION.
Products are available at a
retailer near you or at: www.FiltrateEyewear.com
By press release
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