Trade Shows : KYMCO USA Becomes Latest Manufacturer to Join American International Motorcycle Expo

Taiwan-Based Brand a Global Leader in Scooters, ATVs, and Side-by-Sides

IRVINE, CA – July 10, 2013 – The exhibitor list for the inaugural American International Motorcycle Expo (AIMExpo) continues to expand with the announcement that KYMCO USA Inc., a worldwide leader in scooters, ATVs, and side-by-sides, will be participating in the Orlando event slated for October 16-20. Initially founded as the Kwang Yang Motor Co. Ltd. in 1963, the Taiwanese company has been based in South Carolina for over 13 years and will take advantage of the innovative format of AIMExpo to showcase its industry-leading scooters and off-road vehicles.

“KYMCO USA is a name synonymous with scooters as well as transportation in general, and KYMCO’s presence at AIMExpo will be a tremendous benefit for scooter enthusiasts,” said Cinnamon Kernes, show director. “Industry recognition of AIMExpo’s inherent value proposition continues to grow, and the addition of KYMCO USA as the fourth OEM is evidence of that.”

KYMCO USA will take advantage of AIMExpo’s ground-breaking platform that allows manufacturers to present products to motorcycle dealers, media, and consumers. KYMCO USA will utilize indoor booth space inside the Orange County Convention Center to showcase select 2014 models of its globally-recognized lineup of scooters, ATVs and side-by-sides. Attendees will also have the opportunity to take select on- and off-road models for a test ride at AIMExpo Outdoors, the event’s dedicated outdoor demo space.

“KYMCO USA Inc. is very excited to participate in AIMExpo this year,” said Bruce Ramsey, Vice President of Sales and Operations, KYMCO USA. “I believe the industry requires some stimulation after the last few difficult years and AIMExpo is exactly that stimulus. This will be the best opportunity that we have had in many years to combine manufacturers, retailers, consumers and industry press in one event!”
The inaugural AIMExpo will revolutionize the powersports industry as North America’s first combined consumer, trade and media event. It will be held on October 16-20, 2013 at the Orange County Convention Center in Orlando, Fla.

For more information, visit the AIMExpoUSA.com web site, and keep up to date on the continued progress by visiting AIMExpo’s social media pages. “Like” the American International Motorcycle Expo on Facebook by visiting the AIMExpo page, and “Follow” on Twitter: @AIMExpo.

About American International Motorcycle Expo
The American International Motorcycle Expo’s purpose is to serve as the catalyst to bring together industry, press, dealers and consumers in a single arena that creates a grand stage for motorcycling in the U.S. and North America, and delivers an efficient and energetic market-timed expo platform for B2B and B2C in the motorcycle industry. AIMExpo is the single most important show of its type in the North American market and will have international impact within the motorcycling community.


About Marketplace Events
AIMExpo is produced by Marketplace Events Motorcycle Group, the newest division of recognized industry leader Marketplace Events.  MPE connects enthusiasts with experts, products and services in dynamic face-to-face environments.  From 14 offices in North America, the 115-person MPE staff produces 35 consumer shows annually attracting 15,000 exhibitors, 1.1 million attendees and another 1.5 million unique web visitors.  www.marketplaceevents.com

About KYMCO
KYMCO’s roots in the power sports industry go back to its founding in 1963 as the Kwang Yang Motor Co. Ltd. With headquarters in Kaohsiung, Taiwan, KYMCO has long been a leader in quality, fuel economy and versatility. Today KYMCO is the largest scooter manufacturer in Taiwan, exports to 89 countries worldwide, and manufactures scooters, motorcycles, ATVs and UXV side-by-side vehicles at five ISO-9001 quality accredited plants in Asia.

Serving consumers and a selection of valued OEM clients, KYMCO is committed to maximum customer satisfaction, constant innovation, and making use of the most advanced CAD/CAE tools to bring superior engineering and design to their products.

KYMCO USA, wholly owned by Kwang Yang Motor Co. Ltd., is the exclusive importer/distributor of KYMCO brand products in the United States. With its headquarters, marketing and distribution based in Spartanburg, S.C., KYMCO USA serves more than 600 dealers in the U.S. and Caribbean and is dedicated to building the brand’s reputation and market share through superior value, frequent new product introductions, excellence in dealer network support, participation in enthusiast events, race support and sponsorship, and strategic industry partnerships with organizations such as the NHRA, Charlotte Motor Speedway, AMA Pro Road Racing and Pro Flat Track, Cagnazzi Racing, Jim Dunn Racing, John Force Racing, Kalitta Motorsports, and GEICO. Learn more at www.KYMCOUSA.com.

By press release