SALT LAKE CITY, UT,— Resmark Systems,
comprehensive tour operator software created by professional tour
operators to help travel businesses secure and track reservations, has
seen strong growth with a nearly 300 percent increase in revenue since
2010. Resmark is a division of Western River Expeditions.
Much of the company’s recent growth is attributed to new
products and time-saving features Resmark Systems
(http://www.resmarksystems.com/) has introduced to the marketplace, said
Chip Broyles, Client Success Manager for Resmark. These include
intuitive online and mobile booking processes, and, most recently,
WaiverSign, a digital liability waiver application.
“More and more tour companies are realizing the incredible benefits
of having a reservation system that not only books their tours 24/7 (on
desktop and mobile), but also a system that will automate marketing and
get more sales. I also believe it's not just the product that tour
operators love, it's our people. We have some excellent sales and
support folks who really understand the industry and can help our
clients beyond just their software needs,” said Broyles, underscoring
that Resmark is different from other reservation systems because it was
developed from within the industry with a deeper understanding of the
needs of tour and activity providers.
Additional ancillary services and products complimenting existing
Resmark offerings will continue to enhance core products, he said.
Following is a roster of a few of Resmark’s newest clients and their projects:
Alaska Alpine Adventures
This is Alaska Alpine Adventure’s 15th
year guiding wilderness expeditions in Alaska’s national parks and
wildlife refuges. After utilizing Salesforce software for leads and
bookings in the past, Alaska Alpine Adventures has taken advantage of
Resmark’s online booking capabilities and quickly setup each track of
the automated email campaign.
American Queen Steamboat
As the largest steamboat built in the
United States, the American Queen is currently the only authentic
overnight paddlewheel operational in America. Shore Excursions of
America operates day excursions and tours of port cities along the way.
One of the most prominent reasons for purchasing Resmark was the ability
for guests to pay for reservations utilizing onboard credit as well as
normal credit card transactions.
Predator Zip Line
Predator Zip Line is a new zip line operation
opening in the spring of 2013 in Camp Verde, AZ. Guests will be strapped
into a harness and will soar over some of nature’s fiercest predators
while zipping over the Out of Africa Wildlife Park. Resmark’s mobile
online reservation functionality, especially geared to guests booking on
tablets and other mobile devices such as smart phones will be a
priority for Predator Zip Line.
Green River Adventures
Located in Saluda, NC, Green River
Adventures has been operating kayak trips on the Lower and Upper Green
River since 2006. In May of 2013, Green River Adventures is also opening
The Gorge Zip Line, a tree-top canopy tour descending 1,100 vertical
feet over the Green River Gorge. Resmark’s capability to handle two
different divisions within the same database we integral in Green
River’s decision to select Resmark as their reservation and marketing
solution. In addition, Resmark’s gift certificate functionality and
automated email campaigns were two of the most important aspects of the
system for Green River Adventures.
Jamaica Zipline Tours
Jamaica Zip Line Tours is a part of Zipline
Adventure Tours, a U.S. based company that includes three other zip
line operations in North America: Alpine Adventures, New York Zipline
Tours and Red River Gorge Tours; all of which are current Resmark
clients. With the purchase of Resmark, Jamaica Zipline Tours is looking
to expand their online sales and profits and solidify their position as a
premier adventure tour operator on the island country of Jamaica.
Mountain River Outfitters
Mountain River Outfitters is based in
Riggins, ID and operates rafting and fishing trips on the Snake and
Salmon Rivers in Idaho, as well as Oregon’s Owyhee River. Prior to the
purchase of Resmark, Mountain River Outfitters utilized an internal
booking system. Crucial to the purchase of Resmark was the online
booking capabilities and online marketing.
Raven’s Rim
New to Resmark in March of 2013, Raven’s Rim is a
startup zip line adventure located in the heart of Moab, UT, a
world-renowned mecca for adventure enthusiasts. Raven’s Rim staff was
quickly able to setup their entire operation and inventory within the
Resmark application in a very short amount of time. The ease of setup
with Resmark was crucial for Raven’s Rim to capitalize on the early
spring influx of visitors to the Moab area. Raven’s Rim began taking
customers on its course the first week of April, 2013.
Big Bear Expeditions
Situated in the heart of the Smoky Mountains
in Hartford, TN, Big Bear Expeditions is a startup whitewater rafting
company located on the Pigeon River. Big Bear Expeditions officially
opens Memorial Day weekend. Since millions of travelers visit the
Smokies each summer and over 50% of them book the day or two before a
trip, Big Bear Expeditions is eager to utilize Resmark’s new online
reservation platform with a fully-responsive design that is ideal for
smartphones. The owners of Big Bear were impressed by Resmark’s presence
within the Smoky Mountain region, as many of the most successful
outfitters in the area have chosen Resmark Systems to be their tour
operator software solution.
Kerfoot Canopy Tours
Kerfoot Canopy Tour is a new zip line
opening Memorial Day weekend of 2013. Kerfoot Canopy Tour is less than
an hour outside of Minneapolis/St. Paul and will offer a unique way to
explore the Minnesota River Valley. Online bookings and gift
certificates will be important Resmark features as Kerfoot Canopy Tours
grows, as well as Resmark’s extensive reporting capabilities.
Liberty Fleet of Tall Ships
Liberty Fleet of Tall Ships has
offered Boston Harbor sailing excursions and week-long Caribbean cruises
aboard classic tall ships since 1993. Both the 125-foot Liberty Clipper
classic wooden schooner and the 67-foot Liberty Star offer a variety of
tours daily from June through September. Liberty Fleet’s unique
resource management requirements involving cabins, as well as individual
beds, on each of their tall ships, proved to be a problem for other
reservation systems investigated by Liberty Fleet owners. Resmark
Systems and it’s powerful resource management functionality was crucial
in Liberty Fleet’s decision to utilize Resmark and allowing them to sell
both half day tours and overnight guests on their ships, while at the
same time maximizing online sales potential.
About Resmark Systems -
The premier marketing and
reservation software platform for tour operators in the adventure travel
industry was founded in 2005 in Salt Lake City, Utah. Resmark Systems
offers comprehensive tour operator software created by tour operators
with multiple years of experience. Resmark Systems software is designed
to manage all functions of the tour operator business from online
reservations and marketing to finances and accounting. Resmark provides
proven cost savings, comprehensive tracking and reporting and
unparalleled lead conversion. For more information, visit
http://www.resmarksystems.com/.
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