13/09/2014

BRP BOLSTERS ITS 2015 SEA-DOO PWC LINE-UP WITH CUSTOMIZATIONS, COLOURS AND ACCESSORIES

Valcourt, Québec, September 12, 2014– BRP launches its vibrant line of 2015 Sea-Doo watercraft, introducing several new accessories and colours while providing greater customization for the popular Sea-Doo Spark model.

“In 2014, BRP’s Sea-Doo line had one of its strongest years in over a decade with the introduction of the Sea-Doo Spark watercraft, marking one of BRP’s most successful product launches,” said Chris Dawson, vice-president and general manager, Global Sales and Consumer Experience division.

“The introduction of the Sea-Doo Spark model has certainly rejuvenated the industry by bringing new and younger entrants who are now discovering that the Sea-Doo brand offers the best PWC for fun on the water.”

In 2015, BRP’s Sea-Doo line-up continues to offer a watercraft for every type of rider beginning with the multiple-award winning Sea-Doo Spark model. More affordable1 and more fuel-efficient2 than any other PWC in the industry, the Sea-Doo Spark model comes in five colours and offers six new graphic kits, bringing the number of combinations to a total of 26.

A new Radio Frequency (RF) key that offers a more precise connection in addition to the Digitally Encoded Security System (RF D.E.S.S.) is now standard on all full-sized Sea-Doo models and optional on the Sea-Doo Spark.

The recreation segment with the GTI models also receives fun new colours. All equipped with the iBR system, the Sea-Doo GTI watercraft will easily be identified with their new Manta Green or Maldives Blue colours. For tow sports, the 2015 Sea-Doo WAKE 155 and WAKE PRO 215 models remain the only watercraft specifically designed for tow sports and will again be the exclusive tow vehicle of the NIKE Wake team.

In the luxury segment, the Sea-Doo GTX Limited 215 and 260 packages come with more than 10 special accessories as standard and a new Manta Green colour accent. And in the performance segment, the racing-championship-winning Sea-Doo RXP-X 260 model will stand out even more than before as Sunburst Yellow becomes the signature look across all five models.

For more information on these and other models, please consult the www.sea-doo.com websites.

1 Source: Manufacturers’ websites. Prices vary according to product specification.
2Based on BRP internal testing. Testing of competitive models done under identical conditions.


About BRP

BRP (TSX: DOO) is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles and propulsion systems. Its portfolio includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side vehicles, Can-Am Spyder roadsters, Evinrude and Rotax marine propulsion systems as well as Rotax engines for karts, motorcycles and recreational aircraft. BRP supports its line of products with a dedicated parts, accessories and clothing business. With annual sales of over CA$3 billion from 105 countries, the Company employs approximately 7,100 people worldwide. www.brp.com /
@BRPnews

Ski-Doo, Lynx, Sea-Doo, Evinrude, Rotax, Can-Am, Spyder, Spark, D.E.S.S., ACE, RXP-X, WAKE, GTI, iBR and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. GTX is a registered trademark of Castrol Limited used under license. All other trademarks are the property of their respective owners.


For information about the company:
Johanne Denault /Manager, Corporate Communications/Tel: 450.532.5173/johanne.denault@brp.com

For information about the product:
North America:Tim McKercher /Competition, Events and Media Relations/Sea-Doo/Tel: +1.321.409.0519/tim.mckercher@brp.com

In other markets:Henrique Rosa /Global Product Manager /Tel: 450.532.2211 #4814/ henrique.rosa@brp.com


Source BRP By press release


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