Web news : 7 easy ways to get more visitors to your retail website

Any retail consultant knows that more traffic to your brick and mortar retail store means more sales.
But when people ask me as a retail expert how they can attract more customers, they often forget about their website. And that is a big miss.
This simple fact has left a lot of smaller boutique retailers left in the dark when they should be thinking about how to attract more eyeballs to their websites. And by the way, I'm not talking an online store, I'm talking your website – your digital calling card.
If you don't have a website by now, what on earth are you waiting for? I doubt this Internet thing is going away...
The most effective strategies to attract new customers to your site revolve around boosting your website's placement in search engine rankings. This has been known as search engine optimization (SEO) and it's a concept that causes many indie retailers to just throw up their hands in despair. Don't.
What makes many of these tips easy is that they are just time to create the content, not expensive one-time-only marketing materials.
While it may be fun to play on Facebook, Pinterest or Twitter, that won't help you attract new customers to your store in that moment they are looking for products you carry or services they are searching for on their phone, laptop or computer.
Being found on the 'net is the realm of SEO professionals use complex analytics to exploit the methods used by search engines to rank results. While best practices are in a near-constant state of flux, here are seven simple ways you can get started on improving your website traffic volume without being an SEO expert.
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( Source www.retailcustomerexperience.com)