CUPERTINO, CA – August 20, 2014 – Ducati North America today announced Nathon Verdugo as its Public
Relations manager, effective immediately. Verdugo will oversee all PR
activities for Ducati North America and will be based at the company’s
headquarters in Cupertino, Calif., where he will report to the Marketing
Director.
Verdugo comes to Ducati as a lifelong motorcyclist with nearly a
decade of experience in the motorcycle industry. Following positions
managing PR efforts for the ESPN X Games as well as stints at Dainese
and Alpinestars, he most recently served as the Global Brand Manager at
Troy Lee Designs in Corona, Calif.
“I have a passion for any and all things on two wheels, and having
the chance to align myself with a world-renowned brand while working
alongside like-minded industry colleagues whom I respect is a dream come
true,” said Verdugo. “I’m looking forward to helping Ducati inspire the
same passion in others that it has in me.”
“Ducati is a unique company comprised of fervent professionals with a
passion that can only be matched by lifelong Ducatisti,” said Ducati
Marketing Director Arrick Maurice. “As a motorcyclist and consummate
professional within the industry, we’re confident Nathon will thrive
amongst this team and excel in his role as Public Relations Manager for
Ducati North America.”
Ducati North America looks forward to what the future holds and its
ongoing success with the addition of the newest member to the team.
About Ducati
Founded in Bologna in 1926, Ducati has been building emotions for
over 80 years. Ducati is proud to represent Italian the essence of
Italian style shows through the design of each bike. Sinuous, seductive
and flexible lines with a permanent, timeless quality that sets an
unsurpassable standard. Superbike, Monster, Streetfighter, Hypermotard,
Multistrada and the new Diavel – in over 60 nations throughout the world
these models dominate the dreams of the most ardent motorcycle
enthusiasts. www.ducatiusa.com
By Ducati
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