09/07/2013

Business news : Brooks-Range Mountaineering Experiences 30 Percent Growth in First Half of 2013

San Francisco, Calif., Jul 08, 2013 -
Brooks-Range Mountaineering Equipment Co., makers of top-quality backcountry and outdoor equipment, carry a healthy momentum as they move into the remaining half of 2013 due to a 30 percent growth in the first six months of the year.

“In the history of our company, this marks the highest level of growth our business has ever seen in a six-month segment,” said Founder, Matt Brooks. “We are very excited to not only see growth in the numbers, but also an increased trust and enthusiasm around the brand from users who are looking for a safe and enjoyable mountain experience.”

Various factors contributed to the company’s growth. The increased number of retailers carrying Brooks-Range products is a big component for boasting sales. A late, yet prolonged winter season in certain key regions helped bump up purchases of Brooks-Range winter gear ranging from apparel, sleeping bags and snow tools.

Specifically, the new Cloak sleeping bags, witnessed a high demand in orders. Brooks-Range introduced the Cloak sleeping bag series to the line in Spring 2013. The Cloak concept is designed for those who may not always sleep fully zipped up in their sleeping bags, but prefer a minimalistic yet comfortable sleeping system that is lightweight and protective. The Cloak sleeping bag series is offered in three different temp-ratings: 45, 30 and 15.

“With more innovative products soon to be released at the upcoming Outdoor Retailer Summer Market 2013 and more retailers signing on, Brooks-Range looks forward to carrying out 2013 in a strong way,” said Brooks.

For more information about Brooks-Range, please visit www.brooks-range.com.

About Brooks-Range

Brooks-Range Mountaineering Equipment Co. offers an innovative, top-quality selection of backcountry and outdoor equipment, gear and tools for professional guides, recreational travelers and users alike for a safe and enjoyable mountain experience. Brooks-Range equipment is tested and trusted by their team of ambassadors comprised of the world’s top mountaineering, avalanche and outdoor experts. Designed with utility, comfort and safety in mind, Brooks-Range also promotes education and safety in the wilderness by supporting a variety of organizations. Mainly produced in the USA, Brooks-Range can be found at outdoor retail shops nationwide and online at www.brooks-range.com.

By press release

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