Russell plans to lay off 190 of its 390 employees at its Alexander City
decoration facility. Tony Greeson, vice president of manufacturing, said
in the press release that the reduction was necessary for the company
to keep up with its competition.
“The competitiveness of the
apparel market makes for a very difficult business environment and
requires that we constantly seek the most cost-effective production
available,” Greeson said. “Unfortunately, the Alexander City decoration
operation is no longer cost competitive relative to other production we
have around the world.”
Greeson said the decoration facility will not be closed completely.
“We
are maintaining a decoration facility in Alexander City, but by
restructuring the operations there, we can position the company to be
more competitive,” Greeson said. “This decision is in no way a
reflection on the dedication and efforts of our associates in Alexander
City.”
Employees were notified Thursday via a letter in
accordance with the federal law, which stipulates layoffs affecting more
than 100 employees be announced 60 days in advance. The layoffs are
expected to occur on or around March 5 and will near completion by early
July.
Russell Brands LLC is a division of Fruit of the Loom company of Berkshire Hathaway. Berkshire acquired Russell in 2006.
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