Supplies Critical Data Needed to Connect Consumers to their Favorite
Event Coverage Across Multiple Screens
SANTA CLARA, Calif.--Networks around the globe are readying for the start of the 2014 Winter
Olympic Games in Sochi. Coverage will once again increase, with NBC in
the U.S. alone promising a staggering 1539 hours of programming over 18
days that will span across living room TVs, mobile devices, the web and
social media.
Although the world won’t see Tiger Woods waiting for
Lindsey Vonn at the bottom of a mountain, there are plenty of stories
ready to light up screens and social media – from the return of the
Jamaican bobsled team to the inaugural women’s ski jumping competition.
With enough hours of programming to keep even the most fervent binge
viewer satisfied, the problem won’t be whether or not your favorite
event is on, but rather, finding when and where it’s being aired.
Enter Rovi.
Rovi Corporation (NASDAQ: ROVI), a global leader in entertainment
discovery, today announced that its metadata for the 2014 Winter Olympic
Games is available to customers worldwide. Part of Rovi Video data – Rovi’s extensive offering of rich information on TV
programs, movies, celebrities and sports, covering 55 countries
worldwide – the data coverage of the games features hour-by-hour event
descriptions, athlete profiles, event history, unique facts, and
associated multimedia content.
Updated as schedule changes require,
Rovi’s data includes unique identifier tags, keywords, and links
throughout the data, that will help entertainment services become ‘the
source’ for when and where Olympic events will be airing and enable
consumers to discover, watch, schedule show recordings and enjoy
coverage of their favorite teams, personalities and Olympic events.
“Our in-house team of sports editors have spent hours collecting and
creating metadata for the upcoming Winter Olympic Games,” said John
Moakley, executive vice president of Data Solutions at Rovi. “We’re
ready for the competition to begin and, as we see star athletes and
teams emerge, we will be working to capture the details of their stories
as history is being made.”
Today’s multi-platform entertainment environment presents a unique
challenge for entertainment services to maintain the latest information
across their applications and offerings. In response, Rovi is providing
its data in multiple formats and lengths that can be easily configured
for use on various device types and screen sizes, enabling entertainment
service providers to present a harmonious, enjoyable entertainment
experience for viewers wherever they are watching.
These multi-screen
services can be extended even further with official social media handles and pages, and premium images provided as a
part of Rovi Video.
“In this age of borderless and untethered digital content, metadata –
while often overlooked – is becoming even more critical to the
entertainment experience,” added Moakley. “Rovi’s metadata is driving
the connection between people and entertainment content for hundreds of
services all across the world, ranging from cable companies and consumer
electronics devices to websites and social networks.”
By the time the 2014 Winter Olympic Games in Sochi broadcasts its
closing ceremony, Rovi plans to have created more than 150 new
international athlete profiles, more than 40 team IDs and covered over
95 different events, in ten different languages for networks in more
than 20 countries. Athlete and team profiles will be updated with medal
winners and other noteworthy news throughout the games. To accomplish
this, Rovi plans to have a team of sports fanatics, logging more than
700 hours, watching the Olympics to cover all 17 days of competition in
the 2014 Winter Olympic Games – day and night.
Rovi entertainment metadata on movies, TV programs, sports, music, books
and games, comprises of more than 5 million TV programs, half a million
movies, 3.2 million albums, 30 million music tracks, photos and
content-related imagery. The offering is a part of, and developed to
work cohesively with, Rovi’s portfolio of technologies focused on the
discovery and personalization of entertainment. This includes intuitive
search, targeted recommendations, cross platform advanced advertising,
and interactive program guides for navigating and discovering content on
TVs, set-top boxes, tablets and PCs.
About Rovi Corporation
Rovi is leading the way to a more personalized entertainment experience.
The company’s pioneering guides, data, and recommendations continue to
drive program search and navigation on millions of devices on a global
basis. With a new generation of cloud-based discovery capabilities and
emerging solutions for interactive advertising and audience analytics,
Rovi is enabling premier brands worldwide to increase their reach, drive
consumer satisfaction and create a better entertainment experience
across multiple screens. The company holds over 5,000 issued or pending
patents worldwide and is headquartered in Santa Clara, California.
Discover more about Rovi at rovicorp.com.
Forward Looking Statements
All statements contained herein that are not statements of historical
fact, including statements that use the words “will” or “is expected
to,” or similar words that describe the company’s or its management’s
future plans, objectives, or goals, are “forward-looking statements” and
are made pursuant to the Safe-Harbor provisions of the Private
Securities Litigation Reform Act of 1995. Such forward-looking
statements involve known and unknown risks, uncertainties and other
factors that could cause the actual results of the company to be
materially different from the historical results and/or from any future
results or outcomes expressed or implied by such forward-looking
statements. Such factors are further addressed in the company’s most
recent report on Form 10-Q for the period ended September 30, 2013 and
such other documents as are filed with the Securities and Exchange
Commission from time to time (available at www.sec.gov).
The company assumes no obligation to update any forward-looking
statements in order to reflect events or circumstances that may arise
after the date of this release, except as required by law.
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