The new Cause Collection line, which can be purchased on Atayne’s website at https://www.atayne.com/shop/cause-collections.html, is visually different from Atayne’s previous offerings and running apparel from other major brands.
Unlike traditional companies who design around their corporate logo, Atayne designed the collection around their customers’ values and support for progressive social and environmental causes.
“There is enough active and outdoor apparel on the market that displays the logos of billion dollar brands,” said Atayne founder and Chief Pacesetter Jeremy Litchfield. “We are creating performance apparel with vivid, bold designs that not only enables athletes to perform at their best, but also allows them to promote their progressive values and not just another corporate logo.”
Like all of Atayne’s products, the new line is made start to finish in the USA from 100% recycled polyester. Additionally, all the materials are 3rd party verified to be free of chemicals known to be harmful to human health.
Currently the Cause Collection includes men’s and women’s short sleeve and long sleeve tops with five different cause-related designs. Over the next several months Atayne will launch additional styles and designs and will look to expand sales to online and specialty retailers across the country.
About Atayne, LLC
Based in Brunswick, Maine, Atayne designs and manufactures progressive outdoor and active apparel that drives environmental and social change. Some of the things that make Atayne different than others in the industry include:
- All their products (not just a few) are made using 100%-recycled polyester.
- All their manufacturing is done, from start to finish, in the USA.
- All materials used in their products are 3rd party verified to ensure they are free of chemicals known to be harmful to human health.
Learn more at www.atayne.com.
By press release
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