06/01/2014

New Product Lifty® Improves Chairlift Ride

The Lifty® is an easy to use system that supports your board while you ride the chairlift, alleviating stress on your knees, ankles and gear by distributing the weight of your snowboard between both legs.
 
Jan. 5, 2014 - MINNEAPOLIS -- A new and innovative snowboarding accessory has entered the market, which promises to solve the discomfort and awkwardness many experience when riding the chairlift. Lifty® uses Patent Pending technology to alleviate stress on your knees and gear by distributing the weight of your snowboard between both legs. Using Lifty® removes the pain and discomfort of the chairlift ride and extends the life of snowboard equipment. Snowboarders can now rest their legs on the way up the mountain and shred even harder on the way down.

Lifty® was designed with one goal in mind: improve the chairlift ride for all snowboarders. Before Lifty®, snowboarders have been forced to endure letting their board dangle on their chairlift ride or support it with their boot. This is where Lifty® comes in. It provides snowboarders with a hands free, easy to use system that can improve the chairlift ride for any level rider. The universal technology can be used with any new or existing snowboard and boot setup. Other notable benefits of the Lifty® are its (1) easy to use technology, (2) universal fit, and (3) low profile design that doesn't detract from snowboard graphics.

Retailing at $39.99, Lifty® is an affordable and great addition to any riders set up, and a perfect gift for your favorite snowboarder.

“I would absolutely recommend this product to anyone with a snowboard for the sake of saving their boots.” – Says Kulin, Minnesota snowboard instructor.

Lifty® is available online at http://www.thelifty.com and http://www.target.com.

Contact
Andrew Healy / 1-651-233-6971 

By press release

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