Foot Locker, Inc. announced the introduction of SIX02.com, the e-retail
extension of its SIX:02 stores, featuring fitness apparel and athletic
footwear for women. Created for the active, performance-minded woman,
SIX02.com is a fitness destination offering premium apparel, footwear,
and accessories to fit her body, activity, and style, from top name
brands, including Nike, Adidas, Asics, Under Armour, New Balance,
Mizuno, Reebok, Spanx, Brooks, and Actra.
From crossfit and yoga to strength training, running, and dance,
SIX:02 offers a well-rounded selection for women who love to exercise,
embrace personal challenges, and strive to achieve their goals. The Get
Fit Guide is a custom online tool to lead her through the product
offerings to find the perfect fit, style, and product based on her
preferred workout activity and body shape.
"SIX:02 has been
well-received in the local communities where we have opened stores,"
said Natalie Ellis, Vice President, General Manager, SIX:02. "We are
excited to now offer SIX02.com, so that women across the country can
experience the brand and find premium fitness and athletic gear that
fits her personality, versatility and individual style."
To
celebrate the launch of SIX02.com, the brand is engaging respected
fitness and fashion experts that embody the spirit of SIX:02. The SIX:02
Fit Crew includes: celebrity trainer, Lacey Stone; professional
contemporary and street jazz dancer, Natalie Ortiz; founder of Embrace
Your Flow Yoga studio, Faith Hunter; runner and blogger, Megan Lee; and
fashion and lifestyle expert, Jill Martin. Shoppers will be able to tap
the Crew's expert knowledge as each ambassador will hand-select their
favorite seasonal apparel pieces and footwear to highlight and showcase
throughout SIX02.com.
"Working out is the one gift we as women
can give ourselves every day, because it is our time to focus on
ourselves and work hard," said Jill Martin, cardio maven, fashion expert
and member of the SIX:02 Fit Crew. "SIX:02 is the perfect place to find
fitness apparel that looks fantastic, is on-trend and meets only the
highest performance standards. I am thrilled to be a part of this new
brand that promotes a better lifestyle for women."
Originally
launched in 2012 with three brick-and-mortar locations, SIX:02's unique
design is to offer women a broad choice of athletic brands in an
environment created especially for her. SIX:02 stores can be found in
Stamford Town Center (Stamford, CT), North Star Mall (San Antonio, TX),
Willowbrook Mall (Wayne, NJ), Brandon Town Center (Brandon, FL), and
Florida Mall (Orlando, FL). The stores feature dedicated fit zones and
fitting lounge areas for her to find and try on the perfect fitness
pants, sports bras, tops, and athletic footwear for her body type,
activity, and style. Two additional stores are scheduled to open by year
end.
By press release
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