04/03/2014

Dusters celebrates The Endless Summer 50th anniversary with release of commemorative skateboards


Dusters California commemorates the 50th anniversary of The Endless Summer with our newest collaboration; The Endless Summer cruiser skateboard and longboard. Both boards feature the original iconic film poster art by John Van Hamersveld.

Fifty years ago, filmmaker, Bruce Brown gathered $50,000, a 16mm camera and world class surfers, Robert August and Mike Hynson to chase summer around the world, filming what would become the most iconic surf film of all time.

This quintessential film made a massive impact not only on the surf and skate community, but on pop culture as a whole, effecting millions over the past fifty years.

Its title comes from the idea, expressed at both the beginning and end of the film, that if one had enough time and money it would be possible to follow the summer around the world, making it endless. Upon its release The Endless Summer triggered the explosion of surfing on worldwide level.

The new Dusters Endless Summer skateboards are perfect for cruising during your travels as you search for that perfect wave…in the water, or on land.

“Dusters California is rooted in the creative subculture of skateboarding since its earliest days,” says Dusters Creative Director Nano Nobrega. “With roots in California, skateboarding was born among surfers and originally known as sidewalk surfing. It was just something they did to keep the stoke alive on land. That rich skateboard culture has always intertwined with surf and Dusters is proud to pay tribute to such an iconic image, creating these two boards that both surfers and skaters will love.”
 
About Dusters California:

Dusters California originates from the heart and soul of skateboarding. Created in the Southern California cradle of skate and surf culture, Dusters’ skateboard collection embraces that rich heritage through traditional, retro-shaped boards and vintage graphics, built with the latest technology for stability and speed. Dusters California offers a variety of classic longboards and cruisers that embody old school image and feel. Unlike most boards, Dusters boards are crafted in our own premier woodshop and the quality, fit and finish is unrivaled. Dusters California is part of Dwindle Distribution, the world’s largest skateboard manufacturer.

For more information please visit: www.dusterscalifornia.com

By press release

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