Asics America, has been named the Official Apparel Partner of the 2013
Omegawave World Triathlon San Diego, slated for April 18-20, 2013 in
Mission Beach, CA.
Serving as the Official Apparel Partner of the Omegawave World
Triathlon San Diego for the first time, Asics will provide gift
certificates for a free pair of Asics performance running shoes to the
top 50 most-improved run split performances from last year's event among
age-group competitors. Participants in both the Olympic-distance and
sprint races are eligible.
The 50 winners of a pair of Asics
performance running shoes will be determined based on percentage of
improvement between their two times on the run course -- not the total
difference in minutes/seconds -- from 2012-13.
In addition,
Asics will support the Omegawave World Triathlon San Diego with athlete,
volunteer, medical and swim safety T-shirts, as well as apparel for
event staff.
One of just eight International Triathlon Union
(ITU) World Triathlon Series events around the globe in 2013, the second
edition of the Omegawave World Triathlon San Diego will feature an
Olympic-caliber elite field competing on a historic course adjacent to
the birthplace of the sport.
"Asics and the ITU World Triathlon
Series are leading brands among the world's best triathletes, and we are
excited to have Asics play a key role in the upcoming Omegawave World
Triathlon San Diego," said Jamey Sunshine, Lagardère Unlimited Senior
Vice President, Corporate Partnerships. "Given Asics' strong presence
and popularity within triathlon, we feel this partnership is an
excellent match."
The Omegawave World Triathlon San Diego is
co-produced by USA Triathlon and the Hamburg, Germany-based UpSolut
Sports AG and Lagardère Unlimited.
"Asics is proud to be the
Official Apparel Partner for such a prestigious competition and we look
forward to beginning this exciting partnership," said Erik Forsell,
Asics America Vice President of Marketing. "This partnership further
strengthens our existing presence within the triathlon space and truly
demonstrates our passion and commitment across all sports."
Asics
elite triathletes include 2012 Ironman World Champion Pete Jacobs as
well as Andy Potts, who was the first American to cross the finish at
the 2012 Ironman World Championship.
In addition to the elite
and paratriathlon races, the Omegawave World Triathlon San Diego
features top-flight Olympic- and sprint-distance age-group races, as
well as an Olympic-distance relay and an aquabike event, offering
amateurs the chance to compete in the same epic venue as the world's
best athletes. The 2013 Omegawave World Triathlon San Diego also serves
as the USA Triathlon Club National Championships.
Nearly 2,100
amateur triathletes from 14-to-90-years-old from 42 states and 16
countries competed at the 2012 World Triathlon San Diego. Visit
sandiego.triathlon.org for more information on the 2013 event.
Source Asics through SportsOneSource
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